AOL gets personal with Love.com

AOL is spinning off its personals service, according to this story…Love.com will use the AIM community as a way for subscribers to get to know each other.

One source familiar with the project said online personals service Spring Street Networks will build the service’s infrastructure while AIM collects profiles created by users.

This is not the first time AOL has entered the online personals market. The online giant used to run an online personals service called Love@AOL, but it now uses listings from and shares revenues with Match.com.

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