NYT discovers Audible: “As the business has grown, Audible has managed to carve a niche. Its alliances with publishers have improved and offerings have become more comprehensive. Audible is growing but it is not yet a financial success, Mr. Katz said. ‘We’re getting close to being self-sustaining,” he said. ‘The big challenge is it’s just not well known enough.’ That’s what I have said from the beginning: it suffers from a relatively low profile, and this despite it having a loyal following and some big partnerships with MSN, Amazon and now Apple….
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