The Catch-22 of Movie Biz

Movielink’s Tyler Goldman: Movielink faces pressures not only from content piracy, but also from the fact that it’s not an early “window” in the value chain Hollywood uses to wrench the most revenue possible out of each film. “We’re not going to compete on price, and we’re not going to compete on windowing,” he says. “We need to offer a great user experience.”

Seth Skolnik, senior VP of business development for Paramount Digital Entertainment: Getting budget dollars to invest in doing everything it can with its 55,000 hours of movie and TV archives will require more of a track record. “The driving force now is that we [need] a win in this space. We don’t know enough about what consumers will buy today that would allow us to go to management and demonstrate the return on investment.”

Comments have been disabled for this post