Is AOL On Its Way Back?

(via IWantMedia): So think CBS MarketWatch and TheStreet.com, together.

MKTW: “So, is a perception of an image turnaround going to be enough to boost America Online’s sales in the marketplace? Perhaps more likely, the burst of favorable publicity may ultimately enable AOL Chairman and Chief Executive Dick Parsons to make progress toward peddling America Online, as many shareholders pray he will do, without losing face.”

TSCM: “Since the company started marketing AOL for Broadband in early April, there’s been “a significant and meaningful increase” in BYOA orders, says Hardin. The company says it added 300,000 broadband subscribers in its latest quarter, most of which are believed to be BYOA subscribers.”

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