Yahoo’s Ad Account Shifts to WPP


Yahoo has moved its advertising account from Havas’ Black Rocket, part of Euro RSCG Worldwide. The company said it is shifting its U.S. advertising acccount to Soho Square, New York, a newly created WPP Group entity.

Also see AdWeek story: “$35 Mil. Yahoo! Jumps to WPP’s Soho Square

Comments are closed.