The Other Kind of Syndication

(via Dan Gillmor): A profile of David Wallis, founder of, online syndication done right, unlike iSyndicate or ScreamingMedia. “By hand-picking his writers and the pieces he sells, Wallis has created what those Internet-bubble moneyholes never could with all their fancy content management systems: a solid relationship with newspaper editors based on personal service. Wallis started Featurewell with just $30,000 and a Web site built by his business partner Marc Deveaux. This year, the small company is expected to sell $200,000 worth of articles.”

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