Andy Bourland’s Venture Formally Launches

Andy Bourland’s new venture, Up2Speed, on Internet marketing and advertising, has formally launched, integrating Adventive and MarketingFix.

Read the exclusive story I did a week back: “ClickZ Founder Buys Adventive, MarketingFix; Launches Media Company“.

This is the second instance I have heard of a nano media/blog media company launching with a formal PR company behind it…first was AlwaysOn, the venture by Tony Perkins…Up2Speed is using Libby Communications.

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