Playboy Launches 3G Services


Had to happen sooner rather than later…Playboy Enterprises has announced a global content deal has been signed to give 3 exclusive, multi-year rights to provide Playboy’s print, online and broadcast libraries to wireless customers in markets operated by Hutchison’s 3G Companies. The UK service, which launched last week, represents the first market that PEI will serve.

Playboy content users will have the option to access both still photos and video clips from Playboy’s archives, which include more than 13 million photos and 2,000 hours of video programming.

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