“The phase we are entering [in wireless commerce], the content phase, is one in which people purchase content that is then delivered to their wireless device…But he noted that m-commerce content providers are facing the same struggle as every other Internet content provider. “As consumers, we’ve been trained to expect a lot of stuff for free online,” Zawel said, “and content providers are struggling to charge for content, whether it’s a newspaper Web site or a sports Web site. Will they start out with a few years of free content on wireless, or has their patience been worn thin by their Internet experiences?”
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