Charge For the Cake and Get Paid For the Frosting

Some interesting figures on (via Travis Smith, editor of, speaking at the Selling Subscriptions to Internet Content summit today in NYC):

The question: are we profitable?

— no one asks the photo department that


— We perform functions unrelated to profit

— We save money for other departments

March 2003:

20,000 online subscribers (inc free trials)

17,500 active print accounts

61,000 e-mail subscribers

The coverage is sponsored by Javien Digital Payment Solutions.

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