If you still had doubts that the adult industry online had become mainstream, read this: the Network for Online Commerce, the telcom trade association in Europe is sponsoring the AdultOnlineEurope.com, one of the biggest industry trade shows. And in terms of technological innovations, Western Europe is way ahead of the U.S. “We see two things happening,” Knell explained. “One is the honed development of products, which is becoming apparent in the billing industry, with its deployment of new technologies, such as geotargeting, to ensure that people are offered quick, easy and appropriate ways to buy the products. The second is companies seeking growth through finding new market segments, principally overseas. Many US companies are now doing just that.”
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