SmarterChild Goes Premium

ActiveBuddy is relaunching the SmarterChild instant messaging bot on three of the four major IM platforms, and will now carry a $9.99 per year price tag, the first time a consumer-focused IM bot will go behind the premium curtain….”He declined specifics on the company’s projections for the paid bot but hinted that if 10 percent of the core audience — the college age students — pony up the $10 a year, it would be a profitable venture.”

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