IBM Teams with News Providers to Offer Content on Portals: This is a very interesting deal, and represents a lucrative area for content companies to garner revenues beyond the usual outlets. IBM has tied up with providers such as Financial Times and Pinnacor, in which they will make their personalized content directly accessible to users of IBM’s WebSphere Portal software.
Financial Times and Pinnacor (formerly ScreamingMedia) will offer complimentary trial subscriptions for their service to IBM customers as they install IBM’s portal software. Meanwhile, providers such as Factiva, Tribune Media Services’ FluentMedia, Dialog NewsEdge, and Nikkei DeskTop (Japan) are creating — or currently offer — portlets to link their databases more tightly with portals powered by IBM WebSphere Portal software.
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