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	<title>Comments on: When Will TV Ads Get Webified?</title>
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		<title>By: Forex</title>
		<link>http://gigaom.com/video/when-will-tv-ads-get-webified/#comment-452761</link>
		<dc:creator><![CDATA[Forex]]></dc:creator>
		<pubDate>Sun, 16 Dec 2007 08:40:49 +0000</pubDate>
		<guid isPermaLink="false">http://newteevee.com/2007/12/13/when-will-tv-ads-get-webified/#comment-452761</guid>
		<description><![CDATA[&lt;p&gt;The internet will beat VOD.&lt;/p&gt;
]]></description>
		<content:encoded><![CDATA[<p>The internet will beat VOD.</p>
]]></content:encoded>
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		<title>By: Online Video &#38; Web TV News Roundup: December 14 Edition : Videos and web TV</title>
		<link>http://gigaom.com/video/when-will-tv-ads-get-webified/#comment-452760</link>
		<dc:creator><![CDATA[Online Video &#38; Web TV News Roundup: December 14 Edition : Videos and web TV]]></dc:creator>
		<pubDate>Fri, 14 Dec 2007 18:50:41 +0000</pubDate>
		<guid isPermaLink="false">http://newteevee.com/2007/12/13/when-will-tv-ads-get-webified/#comment-452760</guid>
		<description><![CDATA[&lt;p&gt;[...] Newteevee ask a question When Will TV Ads Get Webified? [...]&lt;/p&gt;
]]></description>
		<content:encoded><![CDATA[<p>[...] Newteevee ask a question When Will TV Ads Get Webified? [...]</p>
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		<title>By: Liz Gannes</title>
		<link>http://gigaom.com/video/when-will-tv-ads-get-webified/#comment-452759</link>
		<dc:creator><![CDATA[Liz Gannes]]></dc:creator>
		<pubDate>Fri, 14 Dec 2007 07:31:52 +0000</pubDate>
		<guid isPermaLink="false">http://newteevee.com/2007/12/13/when-will-tv-ads-get-webified/#comment-452759</guid>
		<description><![CDATA[&lt;p&gt;But did you see the part in the SNL Kagan part that said &quot;Executives at VOD-based channels have seen great demand from sponsorship revenue, an increasingly important financial factor since 95% of all VOD content is free.&quot; Kind of a strangely couched factoid, no?&lt;/p&gt;

&lt;p&gt;I left voicemails and sent an email asking about this, so am hoping to hear back some more detail tomorrow.&lt;/p&gt;
]]></description>
		<content:encoded><![CDATA[<p>But did you see the part in the SNL Kagan part that said &#8220;Executives at VOD-based channels have seen great demand from sponsorship revenue, an increasingly important financial factor since 95% of all VOD content is free.&#8221; Kind of a strangely couched factoid, no?</p>
<p>I left voicemails and sent an email asking about this, so am hoping to hear back some more detail tomorrow.</p>
]]></content:encoded>
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		<title>By: Ari Paparo</title>
		<link>http://gigaom.com/video/when-will-tv-ads-get-webified/#comment-452758</link>
		<dc:creator><![CDATA[Ari Paparo]]></dc:creator>
		<pubDate>Fri, 14 Dec 2007 02:40:27 +0000</pubDate>
		<guid isPermaLink="false">http://newteevee.com/2007/12/13/when-will-tv-ads-get-webified/#comment-452758</guid>
		<description><![CDATA[&lt;p&gt;That $6 billion figure is spending on VOD, not advertising. The ad revenue on VOD is very small. I did quite a bit of research on this and the only figure I could find was $75 million annually, and this was a wild-ass guess from an industry type.&lt;/p&gt;
]]></description>
		<content:encoded><![CDATA[<p>That $6 billion figure is spending on VOD, not advertising. The ad revenue on VOD is very small. I did quite a bit of research on this and the only figure I could find was $75 million annually, and this was a wild-ass guess from an industry type.</p>
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