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	<title>Comments on: Vid-Biz: Wimbledon, Broadcom, CNN</title>
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		<title>By: Mike Daniels</title>
		<link>http://gigaom.com/video/vid-biz-wimbledon-broadcom-cnn/#comment-472982</link>
		<dc:creator><![CDATA[Mike Daniels]]></dc:creator>
		<pubDate>Thu, 17 Sep 2009 17:12:22 +0000</pubDate>
		<guid isPermaLink="false">http://newteevee.com/?p=26640#comment-472982</guid>
		<description><![CDATA[&lt;p&gt;Very timely info regarding tennis tickets and the tour. Thanks for the info. Many people have similar situations in their lives.&lt;/p&gt;

&lt;p&gt;Hayley&lt;/p&gt;
]]></description>
		<content:encoded><![CDATA[<p>Very timely info regarding tennis tickets and the tour. Thanks for the info. Many people have similar situations in their lives.</p>
<p>Hayley</p>
]]></content:encoded>
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		<title>By: Scott</title>
		<link>http://gigaom.com/video/vid-biz-wimbledon-broadcom-cnn/#comment-472981</link>
		<dc:creator><![CDATA[Scott]]></dc:creator>
		<pubDate>Tue, 16 Jun 2009 20:03:24 +0000</pubDate>
		<guid isPermaLink="false">http://newteevee.com/?p=26640#comment-472981</guid>
		<description><![CDATA[&lt;p&gt;Jake - OK. I obviously stand corrected. Good info.&lt;/p&gt;
]]></description>
		<content:encoded><![CDATA[<p>Jake &#8211; OK. I obviously stand corrected. Good info.</p>
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		<title>By: Jake</title>
		<link>http://gigaom.com/video/vid-biz-wimbledon-broadcom-cnn/#comment-472980</link>
		<dc:creator><![CDATA[Jake]]></dc:creator>
		<pubDate>Tue, 16 Jun 2009 18:21:20 +0000</pubDate>
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		<description><![CDATA[&lt;p&gt;@Scott, the TV industry makes FAR more money from linear TV, on a per show per viewer basis, than from Hulu etc. It absolutely is not the same model that broadcast TV has used. Online video advertising is largely unproven, while it&#039;s been clear for a long time that linear TV advertising is extremely effective (though probably less so than in the past).&lt;/p&gt;

&lt;p&gt;Further, there are far more ads in an hour long TV show (16 minutes, give or take, or a total of 32 thirty second spots) compared to five or six 15 or 30 second spots on Hulu etc.&lt;/p&gt;

&lt;p&gt;Most importantly of all, people don&#039;t watch anywhere near as much online TV as they watch linear TV - it&#039;s not even close. The average American TV viewer watches about 4.5 hours of linear TV &lt;em&gt;per day&lt;/em&gt;!!&lt;/p&gt;

&lt;p&gt;Wall Street is telling the networks that there is very clearly no money in ad-supported online media right now, and that:&lt;/p&gt;

&lt;p&gt;1) if the networks want to make money on the web they should make sure that any model they decide to adopt is at least as profitable as their existing businesses and&lt;/p&gt;

&lt;p&gt;2) do it in a way that their content doesn&#039;t become a commodity (e.g. newspapers, magazines, recorded music)&lt;/p&gt;
]]></description>
		<content:encoded><![CDATA[<p>@Scott, the TV industry makes FAR more money from linear TV, on a per show per viewer basis, than from Hulu etc. It absolutely is not the same model that broadcast TV has used. Online video advertising is largely unproven, while it&#8217;s been clear for a long time that linear TV advertising is extremely effective (though probably less so than in the past).</p>
<p>Further, there are far more ads in an hour long TV show (16 minutes, give or take, or a total of 32 thirty second spots) compared to five or six 15 or 30 second spots on Hulu etc.</p>
<p>Most importantly of all, people don&#8217;t watch anywhere near as much online TV as they watch linear TV &#8211; it&#8217;s not even close. The average American TV viewer watches about 4.5 hours of linear TV <em>per day</em>!!</p>
<p>Wall Street is telling the networks that there is very clearly no money in ad-supported online media right now, and that:</p>
<p>1) if the networks want to make money on the web they should make sure that any model they decide to adopt is at least as profitable as their existing businesses and</p>
<p>2) do it in a way that their content doesn&#8217;t become a commodity (e.g. newspapers, magazines, recorded music)</p>
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		<title>By: Scott</title>
		<link>http://gigaom.com/video/vid-biz-wimbledon-broadcom-cnn/#comment-472979</link>
		<dc:creator><![CDATA[Scott]]></dc:creator>
		<pubDate>Mon, 15 Jun 2009 20:29:17 +0000</pubDate>
		<guid isPermaLink="false">http://newteevee.com/?p=26640#comment-472979</guid>
		<description><![CDATA[&lt;p&gt;The Hulu content is not on for free. It uses the exact same ad-supported model that broadcast TV has used for 50-60 years. Is Wall Street suggesting that we both watch the ads AND pay an access fee?&lt;/p&gt;
]]></description>
		<content:encoded><![CDATA[<p>The Hulu content is not on for free. It uses the exact same ad-supported model that broadcast TV has used for 50-60 years. Is Wall Street suggesting that we both watch the ads AND pay an access fee?</p>
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