Word of mouth has always been a huge factor for new TV shows, and these days, everyone is looking to Twitter and Facebook to gauge interest in TV show premieres. So how did the pilots of this fall TV season fare online? Check out this infographic. Read More »
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This year’s fall TV season is going to bring us a whole lot of hash tags. Trendrr’s new enterprise measurement tools can help TV executives understand whether initiatives like these are actually working, and who their top influencers tweeting about their show are. Read More »
With temperatures reaching record highs, so do the number of heat-related tweets: Twitter sees up to two million weather tweets each day. The Weather Channel will now feature some of those tweets on air and on its website, thanks to an ambitious Twitter integration plan. Read More »
Did AMC’s The Killing make a killing on social networks in its first night? Can any TV program compete with Fox’s Glee for social media interaction week-to-week? Now you can find out by checking out Trendrr.tv, which highlights TV show mentions on various social networks. Read More »
The season finale of Lost yesterday was seen by 13.5 million viewers in the U.S., plus millions more around the globe through an unprecedented simulcast aimed at preventing P2P piracy. Pundits may think that’s weak, since earlier episodes of had up … Read More »
Television ratings may be down across the board, but it’s been a good year for awards shows so far. First, the Grammys broadcast reached 23 million viewers in February, and then last night the 82nd annual Academy Awards had its best viewership in five … Read More »
The first online audience numbers for the 2010 Winter Olympics are coming in, and NBC is ready to celebrate: The network served 45 million video streams from the games, according to data it obtained from Omniture, and NBCOlympics.com doubled its page views compared … Read More »
Much has been written in recent days about NBC’s ratings victory over American Idol; the network was able to glue more people to the screen last Wednesday than the singing competition airing at the same time on Fox. In fact, NBC won this one … Read More »
With Tom Hanks, Will Ferrell, Beck, Steve Carell and Neil Young, Conan O’Brien had a star-studded lineup for the final episode of his show last Friday, and the Twittersphere thanked him by making the Tonight Show the most-twittered show of last week, according to new data … Read More »
Last week’s news that NBC will give Jay Leno his old late night slot back, essentially replacing his successor Conan O’Brien, has helped to make the two talk show hosts hot topics on Twitter. So who is more popular with the Twitter crowd — Leno or … Read More »
Gleeks, you can be proud of yourself: Glee has not only been the show that dominated Twitter week after week after week ever since the beginning of the fall season, its most recent episode before the holiday break also caused more Tweets than … Read More »
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