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They don’t measure online viewing or time-shifting, but Nielsens ratings have a lot of power over what does and doesn’t get seen on TV. However, there are several shows finding a balance between engaging with online audiences while still racking up big numbers with their overlords. … Read More »

With social media shown to improve ratings for awards shows and tech-savvy Jimmy Fallon hosting, it’s little surprise that last night’s Emmy Awards had enough going on to warrant two-screen viewing. But did seven different live-streamed angles on the backstage action improve the show? Read More »

 
 

Are you surprised to learn that this year’s Emmy Awards aren’t going to be live-streamed online anywhere? Of course not. But the social media surrounding the ceremony is growing denser: Twitter and live-streaming initiatives are in the process of gearing up for Sunday’s ceremony. Read More »

At last night’s Creative Arts ceremony for the 2010 Emmys, the Jimmy Fallon digital experience and the independently-produced Star Wars Uncut won awards for their interactivity. Neil Patrick Harris and The Man Your Man Could Smell Like also took home shiny gold statues. Read More »

So it appears that Primetime Emmy voters are not cord-cutters — of the six shows nominated for Best Drama this morning, only two streamed online last year. The awards appear focused on the mainstream this year, but there are some bright spots in today’s nominations. Read More »

Just get back from vacation? Been focused on other news stories? Or just been too busy to keep up with the controversy arising over NBC’s eminent reshaping of its late-night programming? Well, Hulu’s got you covered. Today the video hosting site posted … Read More »

Facebook + YouTube + Pandora = DropPlay. Search for songs (which play via YouTube), get music recommendations and share with friends. (VentureBeat) TheWB.com Picks Up Blood Cell; web horror series stars Jessica Rose (aka Lonelygirl15) and was produced by 60Frames. (The Hollywood Reporter) DiggNation Guys Were … Read More »

Jimmy Fallon’s talk show debut helped him get a nice social media spike last week, as Trendrr reports that there were nearly 6,000 tweets about the show — though with more than 250,000 people following the late night noob, you would think more people … Read More »

Here’s the thing, Jimmy Fallon. When you debuted your video blog, I wasn’t impressed, but it did get better. So today, I am stuck. Do I just flat-out mock last night’s premiere of Late Night with Jimmy Fallon, fully aware … Read More »

Jimmy Fallon’s time on Saturday Night Live showcased him as a good-looking guy with no real acting ability, solid comedic timing and a tendency to mug for the camera. Thank the Lord someone noticed and decided to give him a talk show. While Fallon won’t … Read More »

Australian Man Charged for Uploading Baby Swinging Video; 60-year-old Chris Illingworth arrested after re-posting a viral video of a man swinging a baby around by the arms. (theage.com.au via BoingBoing) Moscow Venture Fund Puts $5M into Tvigle; venture capital fund managed by Allianz Rosno … Read More »

When Jimmy Fallon takes over Conan O’Brien’s late-night talk spot next year, the first place you’ll be able to find him is online. Lorne Michaels, who runs Saturday Night Live and is executive producer of Late Night, told the New York Times he would … Read More »

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