Even as online video viewing has expanded, audiences at YouTube continue to outpace the market. The latest evidence? ComScore’s September Video Metrix report, which shows that nearly half of all videos viewed online in September were delivered by the Google-owned online video site. Read More »
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Online video advertising is fast becoming big business, with ad spend expected to grow from $1.4 billion in 2010 to $5.2 billion in 2014. Despite that growth, the online video ad market will still lag the growth of online video viewership unless publishers increase ad loads.… Read More »
The average U.S.-based Internet user is now watching some 30 mintes of online video every day, according to new data from comScore. The viewing time per user is up 40% since last year, thanks in part to video sites like YouTube making their offerings stickier. Read More »
The free availability of popular TV shows online could eventually lead to the destruction of one of the main pillars of the TV industry, Dish exec Bruce Eisen said during a panel at Streaming Media West today. His remedy? A 30-day window for Hulu & Co. Read More »
Maybe web video junkies have the back-to-school blues? According to new numbers released by comScore today, there was a slight dip in online video viewership last month, with the total number of Internet users watching online video dropping from 178 million in August to 175… Read More »
Today on the Net: British file sharers will continue to face lawsuits, Facebook.com is now the second most visited online video site, Apple approves the PlayOn video app,Hulu tweks its iOS app, and more. Read More »
While on-demand services like YouTube and Hulu get all the press, live-streaming services have posted dramatic increases in viewer engagement over the last year. Time spent watching live online video increased nearly 650 percent in that time, to 1.4 billion minutes a month. Read More »
Feel like you’ve been seeing a lot more ads on Hulu lately? Guess what, you’re right: New numbers from comScore show that close to 84 percent of all videos shown on Hulu are now advertisements. That makes Hulu by far the biggest video ad network. Read More »
Due to immense takeup of the company’s Watch Instantly streaming video service, Netflix traffic growth is “off the charts,” according to comScore. The number of Netflix visitors spiked 46 percent year-over-year in June, which is the fastest year-over-year growth comScore has seen in five years. Read More »
Online video viewing numbers continue to climb with the passing of time, according to data released today by comScore. Users watched nearly 34 billion videos in May 2010, with both Vevo and Facebook climbing in the ranks. Read More »
Today on the Net: comScore will begin measure video views and ads separately beginning with its June Video Metrix numbers, startup VidMe launches with a new site for sharing personal videos with a select group of friends and NASCAR and Turner are rolling out 3-D. Read More »
Today on the Net: comScore’s April numbers show YouTube dominating, Hulu flat and Vevo taking a big leap; NBC chief Jeff Zucker will get a $30-$40 million exit deal after the Comcast deal closes and Steve Jobs says Google and Adobe are picking fights with Apple. Read More »
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