Rather than becoming leaner and focusing, Roo has expanded globally. It gets better, former Jump TV president Kaleil Isaza Tuzman is now the CEO of Roo. Guess who the new global managers are, yep his cronies or ex-Jump colleagues. Guess what technology he’s behind, gee – hmm.

So did the wurld leaders get outplayed again, it appears so. Was Jump acquired under suspicious circumstances too or did they only take the assests on that one as well and leave investors high and dry?

Whose pockets got lined on this deal and whose left standing in the cold?

http://www.iptv-watch.co.uk/16012008-us-roo-group-plans-global-expansion.html

“I took the entire industry by surprise,” said Greg Kerber, Wurld Media Inc. chairman and chief executive. “We kept it really quiet.”

Greg was full of a lot more than surprises and no wonder he kept things really quiet.

“We knew it was a big story,” Kerber said. “We didn’t go to the industry with a baked cake. We went there wanting their participation in the process. We found them to be very cooperative.”

See Greg knew all along it was just a big story – there was no cake – just a lot of people tricked into being cooperative while he picked their pockets.

Already its staff is working some 12 to 14 hours a day, with some people working six or seven days a week. “I’ve had people who haven’t had a day off in three months,” said Kirk Feathers, president and chief technology officer.

I’m sure Kirk was later overheard laughing with Greg – they haven’t had a day off in three months and we haven’t even paid them!

“Consumers will be paid for delivering bits and bytes to other consumers on the network,” Kerber said. “In a lot of instances, the consumer can make more money than we do on the transaction.”

It depends on what the meaning of the word PAID is Greg would tell you with a straight face even today.
“We did 40 interviews in the course of two weeks,” Kerber said. “It brought instant credibility to the company.”

Wurld Media lost all credibility in early 2002 this excerpt from a New York Times article by JOHN SCHWARTZ AND BOB TEDESCHI Published: September 27, 2002 should have provided insight into how far they would stretch the company ethics “Kirk H. Feathers, the chief technical officer of Wurld Media, said that it had been wrongly accused of stealing and that the company would readily go to court to defend itself.”

Peer Impact allows consumers to build a secure and legal file-sharing community. It’s “created by and for the fan,” Kerber said.

And while the consumers build a legal file-sharing community, Greg Kerber, Kirk Feathers, Rick Saxton and Joe Hatch can illegally bilk investors, employees and vendors.

It’s a different tone set by Wurld than that of Johnny Deep, founder of the defunct Madster who said he liked the challenge and kept the lawsuits going as long as he could. He charged the Recording Industry Association of America of conducting a smear campaign and held fund-raising efforts to fight the RIAA on his Web site, with his daughter Aimee Deep dressed up as Tomb Raider.

Interestingly, Deep and Kerber were neighbors in Cohoes, maybe the tone isn’t that different, it looks like Greg will be enjoying his own round of lawsuits.

And Wurld Media’s Kerber said even the free services aren’t really free–it comes at a price. Somewhere they’re paying a price,” he said.

Greg wasn’t kidding about that.