Comments on: R.I.P. Bud.tv

By: The Past and Future Business of Web Comedy | TELEVISUAL

The Past and Future Business of Web Comedy | TELEVISUAL — Wed, 21 Jul 2010 00:40:03 +0000

[...] others. Infamously, those started by the major networks and companies — Turner, NBC, HBO, Bud.tv – failed. While independent entrants — Break, MyDamnChannel — variously thrived or [...]

By: Don’t just build bonfires; take part in them! « ALL THAT IS GOOD

Don’t just build bonfires; take part in them! « ALL THAT IS GOOD — Tue, 25 Aug 2009 11:56:15 +0000

[...] This is understandable, as we are used to building stuff in marketing (ie advertising, microsites). But the fact is that many people already have bonfires, and they usually want to build their own bonfires; you know, with their friends and that. They probably don’t want to come to your Corporate Bonfire. Anyone notice what happened with Bud.tv?! [...]

By: remote control software

remote control software — Fri, 21 Aug 2009 18:24:08 +0000

I think the adidas site makes more sense- they have a specific sports theme, and can have related content. Budweiser was too broad, anyone over 21 is a target. How do you appeal to everyone at once?

By: ruthdabu

ruthdabu — Fri, 10 Jul 2009 11:55:34 +0000

Everything happened for a reason, though it ended its last episode, there will always be another good one which will touch lots of audience.

By: Bud.tv Closes Shop

Bud.tv Closes Shop — Sat, 21 Feb 2009 23:59:23 +0000

[...] like that initial registration process fiasco finally caught up with Bud.tv. After a couple of years and $15 million later, the site closes its doors. [...]

By: Bud Tv is dud « You + Me

Bud Tv is dud « You + Me — Fri, 20 Feb 2009 21:19:12 +0000

[...] 14 million dollars later, bud tv is suffering a permanent hangover. Lesson learn. VIA newteevee.com/2009/02/19/rip-budtv/ [...]

By: Cynthesis

Cynthesis — Thu, 19 Feb 2009 23:38:44 +0000

I get zane’s point, AFTERWORLD probably did nothing for Bud — but, “Texas Bud Girls” would do a lot for them and probably get many more eyeballs. Bud.TV should have tied into the corporate assets and created wondrous content for us all (to enjoy, mock, mash, etc.)…

By: Patty M

Patty M — Thu, 19 Feb 2009 21:21:31 +0000

zane: budtv had one great series with AFterworld..but it didn't have wide distribution until after it left budtv.. at which point it became a big online hit. Or maybe Bud should just make better beer......

By: zane_08

zane_08 — Thu, 19 Feb 2009 17:10:05 +0000

We all know that if Bud.TV had just done one great (for them) episodic series that had wide distribution (non-exclusive), they could have spent 1/30th of the money and had a gajillion eyeballs:

TEXAS BUD GIRLS Log Line: The perils and romances of 3 Texas Bud Girls while they travel the country promoting their beer.*

In the meantime, Brands would be better served by putting money and creative (pay their Agencies) into advertising and marketing AROUND video content, not thinking they can do everything, particularly, launch their own channel.

Why Texas? It was either that or New Jersey.