No question that companies are trying all sorts of “irrational” things to get game on in the video space.

However the quality of UGC is going way up, fast. And regardless, the stuff people are talking about is less and less on TV – it’s on the internet. In most homes the TV screen is almost always bigger than the computer screen – and it’s in the entertainment zone of the home.

If you come over for dinner (and you are invited!), we often actually watch a few YouTube faves of the week. These short, sweet spots are great entertainment and discussion builders – as compared to sitting down for a long (and silent, not interactive) movie.

So props to Verizon – it may be fear and greed driving the decision, but I give ‘em points for thinking that internet/UG content is here to stay.