Comments on: Paramount Begins Licensing Clips Online, With Help from Digitalsmiths http://gigaom.com/video/paramount-begins-selling-clips-online-with-help-from-digitalsmiths/ Sat, 26 May 2012 10:27:05 +0000 hourly 1 http://wordpress.com/ By: What’s Next in Video Monetization and Premium Content Licensing | Boldly Going http://gigaom.com/video/paramount-begins-selling-clips-online-with-help-from-digitalsmiths/#comment-478803 Wed, 16 Dec 2009 05:45:35 +0000 http://newteevee.com/?p=37851#comment-478803 [...] Paramount Begins Licensing Clips Online, With Help from Digitalsmiths What do you do when your DVD business starts to show serious signs of decline? If you’re Paramount, you look for ways to create a new revenue stream from your existing catalog of video content. With that in mind, the movie studio today launched ParamountClips.com, a warehouse of short-form video assets created and indexed with the help of Digitalsmiths. [...]

]]> By: timekeeper http://gigaom.com/video/paramount-begins-selling-clips-online-with-help-from-digitalsmiths/#comment-478802 Tue, 15 Dec 2009 20:03:19 +0000 http://newteevee.com/?p=37851#comment-478802 “he site will enable users to license clips from Paramount titles …
all without reaching out to the studio to do so.”

What a great idea! Automate the procedure and collect a royalty. Make it easy to use and make it so no human interaction is required to process the request. Simple, efficient and effective.

No wait… They’ve found a way to screw it up:

From their web site:

“All users …. must enter the name of the Paramount contact who is sponsoring their usage of this site.”

Fail.

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