http://gigaom.com/video/liverail-raises-500k-for-new-track/ Fri, 25 May 2012 23:59:51 +0000 hourly 1 http://wordpress.com/ http://gigaom.com/video/liverail-raises-500k-for-new-track/#comment-461737 Fri, 15 Aug 2008 00:46:16 +0000 http://newteevee.com/?p=6580#comment-461737 [...] A little over a year ago, then London-based LiveRail launched its video ad network in beta. LiveRail offered video hosting to publishers and sold what it called “click-to-play” ads, which were text based ads that loaded below the Flash-based video player and played a video advertisement on click. Now, having relocated to San Francisco and raised just under a million dollars, the site is changing its direction. [...]

]]> http://gigaom.com/video/liverail-raises-500k-for-new-track/#comment-461736 Fri, 15 Aug 2008 00:24:47 +0000 http://newteevee.com/?p=6580#comment-461736 [...] A little over a year ago, then London-based LiveRail launched its video ad network in beta. LiveRail offered video hosting to publishers and sold what it called “click-to-play” ads, which were text based ads that loaded below the Flash-based video player and played a video advertisement on click. Now, having relocated to San Francisco and raised just under a million dollars, the site is changing its direction. [...]

]]> http://gigaom.com/video/liverail-raises-500k-for-new-track/#comment-461735 Thu, 14 Aug 2008 21:14:47 +0000 http://newteevee.com/?p=6580#comment-461735 [...] Had originally offered a video ad marketplace, new plan is to license its video ad server and offer free publisher tools for managing ad relationships. San [...]

]]> http://gigaom.com/video/liverail-raises-500k-for-new-track/#comment-461734 Thu, 14 Aug 2008 09:31:18 +0000 http://newteevee.com/?p=6580#comment-461734 [...] is a very interesting development for LiveRail. Liz Gannes over at NewTeeVee reminds us that the initial line of business of the company has been drastically changed. At the very [...]

]]> http://gigaom.com/video/liverail-raises-500k-for-new-track/#comment-461733 Wed, 13 Aug 2008 18:09:46 +0000 http://newteevee.com/?p=6580#comment-461733 [...] from Pond Ventures. The raise brings the company’s total funding to about $1 million, according to NTV. The company previously sought to build an online video marketplace, but has since abandoned that [...]

]]> http://gigaom.com/video/liverail-raises-500k-for-new-track/#comment-461732 Wed, 13 Aug 2008 08:12:16 +0000 http://newteevee.com/?p=6580#comment-461732 I think it is an interesting development for LiveRail and hopefully this one will prove to be working unlike the initial marketplace.

]]> http://gigaom.com/video/liverail-raises-500k-for-new-track/#comment-461731 Wed, 13 Aug 2008 07:22:23 +0000 http://newteevee.com/?p=6580#comment-461731 [...] is a very interesting development for LiveRail. Liz Gannes over at NewTeeVee reminds us that the initial line of business of the company has been drastically changed. At the very [...]

]]> http://gigaom.com/video/liverail-raises-500k-for-new-track/#comment-461730 Wed, 13 Aug 2008 06:37:14 +0000 http://newteevee.com/?p=6580#comment-461730 Sounds like an interesting idea. I think that currently FreeWheel’s offering is not probably at the same level as LiveRail’s Junction (I was in their offices last week) certainly in terms of tracking and analytics it has a very strong package. Only concern really is the scalability.

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