Comments on: How MTV Turns a TV Show Into an Online Event

By: Evolving Online Strategy: MTV vs. Fox News

Evolving Online Strategy: MTV vs. Fox News — Mon, 09 Nov 2009 05:01:45 +0000

[...] traffic gap versus its cable news rivals. And anyhow, most of MTV’s views were probably for New Moon [...]

By: MTV’s Valemont Doesn’t Pander to the Vampire Craze

MTV’s Valemont Doesn’t Pander to the Vampire Craze — Fri, 16 Oct 2009 01:01:11 +0000

[...] MTV’s Valemont Doesn’t Pander to the Vampire Craze Vampires, as anyone who hasn’t been sleeping under a rock can tell you, are the hottest thing going these days. But what’s interesting when you consider the MTV-produced, Verizon-sponsored Valemont is that MTV, whose target audience is the most consumed by this phenomenon, has waited this long to tap into the recent vampire craze — barring, of course, debuting Twilight footage whenever possible. [...]

By: MTV’s Valemont Doesn’t Pander to the Vampire Craze - NewTeeVee Station

Thu, 15 Oct 2009 22:54:03 +0000

[...] Budget: High More details » Vampires, as anyone who hasn’t been sleeping under a rock can tell you, are the hottest thing going these days. But what’s interesting when you consider the MTV-produced, Verizon-sponsored Valemont is that MTV, whose target audience is the most consumed by this phenomenon, has waited this long to tap into the vampire craze — barring, of course, debuting Twilight footage whenever possible. [...]

By: Serena, Kanye and New Moon Let it All Out

Serena, Kanye and New Moon Let it All Out — Mon, 14 Sep 2009 05:50:28 +0000

[...] course, MTV knows when it’s got viral video gold (Britney, anyone?). The Kanye clip has already been viewed [...]

By: Chris

Chris — Fri, 05 Jun 2009 20:01:53 +0000

Poor Eminem. I don't want to have Sasha's ass in my face too. But for other people it's funny.