Comments on: Let Your Video Free, and Make Money?

By: youssef johny

youssef johny — Thu, 31 May 2007 18:32:39 +0000

i would like to know more about this business if you can send me the informations about how to do a project like this thank you.

By: NewTeeVee » Hiro: Making Ad Insertion Dynamic

NewTeeVee » Hiro: Making Ad Insertion Dynamic — Sat, 05 May 2007 17:00:52 +0000

[...] has been around since 2004, but only recently began to trumpet its product worldwide. Namely, a means by which video files can travel freely from official servers, across P2P networks and between friends, but upon playback display [...]

By: Zatz Not Funny!»Blog Archive » More on Mochila

Zatz Not Funny!»Blog Archive » More on Mochila — Mon, 30 Apr 2007 15:21:54 +0000

[...] I love the idea of Mochila because it democratizes syndication the same way blogs have democratized media publishing. It also seems to have a good amount of support given both its existing publisher network and the money behind it. The only worry I have is that Mochila is ultimately going to find itself up against some serious heavyweights. The company talks about syndicating real, authored content, but most of its money is coming from shared ad revenues. Is Google or even Brightcove really going to sit still and let Mochila take over that market? Seems unlikely. And that’s without even mentioning newbies like Hiro. [...]

By: 901am » New Media Wire - Mon Apr 23, 2007

901am » New Media Wire - Mon Apr 23, 2007 — Mon, 23 Apr 2007 17:49:29 +0000

[...] and content providers earn per click. That way,the video can be viral and still produce revenue. New TeeVee gives more [...]

By: Barlow Keener

Barlow Keener — Sat, 21 Apr 2007 14:33:54 +0000

The video advertising technical hurdle is when “user-generated” video is moved from site to site and media player to media player (like WMP to Flash). When the video is placed on YouTube or Yahoo Video it is converted from its orginal into Flash or other format for the purpose of a) keeping the size of the file small and b) letting the viewers use a single video player when on the site. What happens during the conversion is that the ad code gets stripped out. When the ad code gets stripped out an ad delivering media company – like TremorMedia, DoubleClick or BurstMedia – can no longer track impressions on the ad. Impressions equals dollars paid on CPMs. Attaching ad code to video clips that can move from site to site and be converted to different formats without deletion is a difficult task and has not been accomplished to my knowledge.

By: Marco Parente

Marco Parente — Fri, 20 Apr 2007 21:52:58 +0000

This idea has been around for awhile, including alternative forms of embedded advertising, such as branding ‘bugs’, see

http://video.google.com/videoplay?docid=-1720068211869162779&q=piracy+is+good

I think it is a great idea, as long as the advertising is not too intrusive to the user.

Marco Parente
CacheLogic CDN

By: Brit Wolfson

Brit Wolfson — Fri, 20 Apr 2007 20:57:41 +0000

I think that’s a great idea. We are currently offering our breakdance instructionals videos for free and making money through DVD Sales on amazon as well as through Cruxy–www.cruxy.com

I have to say, I really do like this idea. Especially if the ads can be somehow personalized for the video. I think this is what will be key. Some way, a tagging system perhaps, that matches tags of ads to tags of videos. This way, the ad you are seeing won’t seem annoying like a television commercial–along the lines of Adworks I guess.

Either way, it’s all happening! Check out our videos, for free, at http://youtube.com/profile?user=ElasticIllusion

:)
Brit
THE ROBOTS