Comments on: BermanBraun in League with Pepsi

By: Yahoo & Yang’s 100-Day Report Card « GigaOM

Yahoo & Yang’s 100-Day Report Card « GigaOM — Fri, 28 Sep 2007 22:28:39 +0000

[...] on new companies, shut down some minor projects, shaken up the sales staff, and gotten rid of Lloyd Braun and a bunch of other [...]

By: Anonymous Douche

Anonymous Douche — Thu, 19 Jul 2007 19:36:55 +0000

Great! Now producers can start whoring themselves to corporate sponsors even before they decide which old TV show or movie the are going to remake…

By: Da Truff

Da Truff — Thu, 19 Jul 2007 19:34:49 +0000

The King Biscuit Flower Hour has a new sponsor. This is radio .9, not Web 2.0.

Nothing new here, keeping moving along.

By: Dave Andersen

Dave Andersen — Thu, 19 Jul 2007 14:04:41 +0000

Lest we forget Old TeeVee, please recall that the first shows were created by the sponsors, which is why we still call them "Soap Operas." So, Pepsi being involved at the early stages of creative development is, in fact, a return to TV's roots. For better or worse.

By: More on Chatty Marketing…Blah, Blah, Blah | BoomTown | Kara Swisher | AllThingsD

Thu, 19 Jul 2007 11:57:36 +0000

[...] feeling of distaste was articulated by Liz Gannes of NewTeeVee, who wrote that the Pepsi deal “sounds kind of sleazy, [...]

By: Matt Harwood

Matt Harwood — Thu, 19 Jul 2007 01:56:22 +0000

I feel ashamed to be in marketing when a peer uses the phrase ‘We want to be in the DNA of XYZ’.

I think the perfect fluffy tagline for this venture would be ‘talk is cheap.’

By: GigaOM Return of Lloyd Braun «

GigaOM Return of Lloyd Braun « — Thu, 19 Jul 2007 00:07:44 +0000

[...] he has set-up with Gail Berman. Liz isn’t too impressed, and you can read her take over on NewTeeVee. Share This | Sphere | Print | Topic: Shorts, Media [...]