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Michael Mathieu, former CEO of video ad network YuMe, has taken the chief executive role at Affine Systems. He’ll take over for Co-Founder Mike Sullivan, who will stay on at the startup in an executive role. The management change comes as Affine just raised $5 million. Read more »

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Video ad network YuMe confirmed it has raised $12 million in funding led by Samsung Ventures and Translink Capital. The funding comes as the startup looks to expand from serving up ads on web video to serving up ads on connected TV platforms. Read more »

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YuMe founder Jayant Kadambi is back in the CEO position at the video ad optimization company, according to sources. He replaces Michael Mathieu, who was brought in about three years ago to bring some sales expertise to the tech-heavy startup. Read more »

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Example of a YuMe mobile video ad

Last month, online video ad network Tremor Media added some mobile capabilities through its acquisition of Transpera. But many former members of the Transpera team are now at Tremor competitor YuMe to help improve its mobile ad platform. Read more »

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YuMe is rolling out support for HTML5 video ads, allowing publishers to monetize videos they serve on the iPad and other devices that don’t support Flash. By installing a free plugin, they can now serve ads to any device or browser supporting HTML5 video playback. Read more »

Today on the Net: Shakira is taking questions from YouTube, Current TV is overhauling in hopes of a sale, the trust overseeing the BBC approves its involvement with the to-be-renamed Project Canvas and Microsoft forsees strong ad growth. Read more »

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We continue our weekly Cosmo quiz for prominent execs in the online video world with Jayant Kadambi, co-founder and president of the YuMe ad network. Kadambi is a holder of multiple patents and prior to founding YuMe worked at Netopia and AT&T Bell Labs. He also […] Read more »

Here’s more validation that Microsoft Silverlight might finally have passed a tipping point as a video delivery platform — with announcements from YuMe and EyeWonder, it now has advanced ad support for publishers that want tools to monetize their video ads using the rich Internet application […] Read more »

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Adobe Might Sue Apple Over Apps; Sources say that Adobe will take Apple to court within a few weeks if the companies aren’t able to resolve an issue of whether or not Adobe can sell tools that will allow Flash developers to build iPhone apps. (IT […] Read more »

Report: NBCU-Comcast Will Likely Look OK To FCC, DOJ; a confidential report to Congress on Comcast’s proposed deal for control of NBC Universal starts from the premise that the deal will go through. (Multichannel News) Ooyala Adds Product Enhancements; white-label video publishing firm added new features […] Read more »

Video ad network YuMe announced today that it has reached profitability and added a big new financing round worth $25 million. The new funding was led by Menlo Ventures, with existing investors Accel Partners, Khosla Ventures, BV Capital and DAG Ventures also participating. Along with the […] Read more »

Online Video Views Are Not “Lost” on ABC.com; over 580,000 episode starts were reported for last Tuesday’s season premiere. (WebProNews) CBS Sports Coverage of Super Bowl XLIV Scores Highest Rating in 23 Years; ratings for this year’s game were up 10 percent over 2009. (TVByTheNumbers) NBCU’s […] Read more »

Swarmcast Lays Off Half Of Company, Changes Focus To Target CE Devices; at the end of December, more than 50 percent of all employees were let go, leaving about ten people at the company. (Streaming Media Blog) YuMe Names McLernon To CRO Post; Video ad network […] Read more »

iStreamPlanet to Stream Wimbledon; company will work with Microsoft on content acquisition, encoding and distribution of the tennis grand slam tournament. (release) Broadcom Chips Selected for Net-Connected LG TVs; company’s BCM3549 digital TV (DTV) system-on-a-chip will be integrated into the sets. (release) CNN Gets Twitterpated (Twitterhated?) […] Read more »

YuMe has yo-yoed back into eighth place in comScore’s newly released July U.S. ad network rankings. The video ad startup had previously been awarded the same spot in June, but after complaints that YuMe had unfairly claimed all of MSN’s traffic (YuMe recently scored a deal […] Read more »

YuMe, the video advertising network that was recently involved in controversy with comScore over just how big it is, has brought in a new CEO, according to an email from a company spokesperson. Michael Mathieu, who previously ran the Internet business for Freedom Communication, and before […] Read more »

YuMe said today it had scored a deal to provide video ads for Microsoft. There hasn’t been a ton of high-profile adoption of video advertising startups’ tools, so even though the arrangement only covers Microsoft’s unsold inventory, it’s a good validation. The ads are supposed to […] Read more »