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Yahoo has acquired Jybe, the personalized recommendation app that aimed to help consumers get recomendations from friends around them, and then also move toward making purchases through the app. The acquisition shows part of Yahoo’s latest social strategy. Read more »

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TV

TV broadcasters and programmers must embrace a new set of video-delivery techniques to reach consumers today. Online delivery to so many types of consumer devices means that video programmers must produce multiple internet-streaming formats that use different types of security and different ways of inserting ads. Read more at GigaOM Pro »

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bronze elephant

The delivery of real-­time query makes Hadoop accessible to more users — and by orders of magnitude. Its significance goes well beyond delivering a database management system (DBMS) kind of query engine that other products have had for decades. Rather, Hadoop as a platform now supports a whole new paradigm of analytics. With the introduction of real-­time query, Hadoop has taken a major step toward unifying the majority of big data analytic applications onto one platform. This research paper targets information technology professionals who have in-­depth experience with traditional RDBMS and seek to understand where the Hadoop ecosystem and big data analytics fit. Read more at GigaOM Pro »

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ruler

Brand advertising’s focus on cross-platform media measurement has grown dramatically in the past five years. Within the next 36 months cross-platform digital video advertising will standardize, driven by the shift in media dollars to online viewing and the adoption of the Making Measurement Make Sense (3MS) initiative. Read more at GigaOM Pro »

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gigaompromasterimagenewnet

Social media technologies continue to permeate marketing and enterprise collaboration, even if investors felt let down in the third quarter by their consumer-facing businesses like Facebook, Groupon, and Zynga. So B2B technology offerings in support of marketing and collaboration will soon steal all the social tech attention. This quarterly wrap-up analyzes these events, and provides a near-term outlook for trends, technologies and companies to watch in the next 18 to 24 months. Read more at GigaOM Pro »

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gigaompromasterimageconnected

The third quarter saw many parts of the traditional media business in flux. Other developments included the rollout of new device-based content ecosystems, red flags and red ink for traditional consumer electronics makers, and a resurgence of consumer purchases of movies. Read more at GigaOM Pro »

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