Affectiva, a Massachusetts start-up spun out of the MIT Media Lab, has nabbed $5.7 million in Series B funding to help it pursue technology which helps recognize and measure human emotions. The company sees big opportunities in helping companies understand and gauge how people are feeling. Read More »
Tech
NebuAd, the company that planned to enable Internet Service Providers to offer behavioral advertising based on a person’s web surfing history, has shut its doors, according to MediaPost, which cites court documents. The controversial service, which is akin to Phorm in the UK, had conducted… Read More »
Pump-and-dump is not a phrase normally associated with startups. But that is exactly what WPP is accusing its fellow investors in Los Angeles-based interactive advertising agency Spot Runner of doing. The global advertising giant, which owns a 3 percent stake in Spot Runner, is… Read More »