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	<title>GigaOM &#187; wi-fi direct</title>
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		<title>GigaOM &#187; wi-fi direct</title>
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		<title>Walking with a smartphone could actually keep you safe from cars</title>
		<link>http://gigaom.com/2012/07/27/walking-with-a-smartphone-could-actually-keep-you-safe-from-cars/</link>
		<comments>http://gigaom.com/2012/07/27/walking-with-a-smartphone-could-actually-keep-you-safe-from-cars/#comments</comments>
		<pubDate>Fri, 27 Jul 2012 20:55:58 +0000</pubDate>
		<dc:creator>Kevin C. Tofel</dc:creator>
				<category><![CDATA[ford]]></category>
		<category><![CDATA[GM]]></category>
		<category><![CDATA[vehicle safety]]></category>
		<category><![CDATA[wi-fi]]></category>
		<category><![CDATA[wi-fi direct]]></category>
		<category><![CDATA[wireless]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=547620</guid>
		<description><![CDATA[Once everyone has a smartphone, it's clear that if you want to know where someone is, you just have to find their phone. GM is counting on that, testing a wireless pedestrian system in vehicles that uses Wi-Fi Direct to detect and avoid walkers and bicyclists.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=547620&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p>While <a href="http://communities-dominate.blogs.com/brands/2011/12/smartphone-penetration-rates-by-country-we-have-good-data-finally.html">only an estimated 16 percent</a> of the 7 billion people on the planet carry a smartphone today, it&#8217;s looking inevitable that most, if not all, of the world&#8217;s population will have one at some point. In that case, if you know where a smartphone is, you have a good idea where the smartphone&#8217;s owner is. General Motors is counting on that by <a href="http://media.gm.com/media/us/en/gm/news.detail.html/content/Pages/news/us/en/2012/Jul/0726_pedestrian.html">testing a wireless pedestrian detection system</a>, in hopes of giving drivers more time to avoid potentially hitting a person.</p>
<p>Although both cars and smartphones are filled with sensors, the solution GM is testing doesn&#8217;t need any of them. Instead, GM is banking on wireless connectivity; specifically <a href="http://www.wi-fi.org/discover-and-learn/wi-fi-direct">the Wi-Fi Direct standard</a>. Conceptually, cars would be actively looking for Wi-Fi Direct smartphones &#8212; and the owners of those devices &#8212; and could signal an imminent collision in advance by comparing the two signals up to 656 feet apart.</p>
<p><object id="flashObj" width="480" height="270" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" bgcolor="#FFFFFF"><param name="flashVars" value="videoId=1752024299001&amp;playerID=1055201185001&amp;playerKey=AQ~~,AAAA9K3O_eE~,BF-rjVZt6dxWMzhYS_d0aK6IljUB_vgT&amp;domain=embed&amp;dynamicStreaming=true" /><param name="base" value="http://admin.brightcove.com" /><param name="seamlesstabbing" value="false" /><param name="allowFullScreen" value="true" /><param name="swLiveConnect" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://c.brightcove.com/services/viewer/federated_f9?isVid=1&amp;isUI=1" /><param name="flashvars" value="videoId=1752024299001&amp;playerID=1055201185001&amp;playerKey=AQ~~,AAAA9K3O_eE~,BF-rjVZt6dxWMzhYS_d0aK6IljUB_vgT&amp;domain=embed&amp;dynamicStreaming=true" /><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="swliveconnect" value="true" /><param name="pluginspage" value="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash" /><embed id="flashObj" width="480" height="270" type="application/x-shockwave-flash" src="http://c.brightcove.com/services/viewer/federated_f9?isVid=1&amp;isUI=1" flashVars="videoId=1752024299001&amp;playerID=1055201185001&amp;playerKey=AQ~~,AAAA9K3O_eE~,BF-rjVZt6dxWMzhYS_d0aK6IljUB_vgT&amp;domain=embed&amp;dynamicStreaming=true" base="http://admin.brightcove.com" seamlesstabbing="false" allowFullScreen="true" swLiveConnect="true" allowScriptAccess="always" flashvars="videoId=1752024299001&amp;playerID=1055201185001&amp;playerKey=AQ~~,AAAA9K3O_eE~,BF-rjVZt6dxWMzhYS_d0aK6IljUB_vgT&amp;domain=embed&amp;dynamicStreaming=true" allowfullscreen="true" allowscriptaccess="always" swliveconnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash" bgcolor="#FFFFFF" /></object></p>
<p>The concept is similar to Ford&#8217;s own <a href="http://gigaom.com/cleantech/fords-talking-cars-could-reduce-crashes-fuel-use/">vehicle detection system that uses a different Wi-Fi standard, 802.11p</a>, to help cars detect each other. These Wi-Fi implementations work without access points on a peer-to-peer basis, so they can be used anywhere. Pedestrians will of course need to keep their Wi-Fi radio active on their smartphones for GM&#8217;s solution to work but I don&#8217;t think that will be an issue.</p>
<p>Wi-Fi generally uses less battery life than mobile broadband radios, for one thing. And we&#8217;re clearly moving towards heterogeneous networks &#8212; or hetnets &#8212; with seamless Wi-Fi offload from traditional cellular networks.</p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=547620&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=572023"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=572023" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=mobile&utm_medium=editorial&utm_campaign=auto3&utm_term=547620+walking-with-a-smartphone-could-actually-keep-you-safe-from-cars&utm_content=kevintofel">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/02/ces-2012-a-recap-and-analysis/?utm_source=mobile&utm_medium=editorial&utm_campaign=auto3&utm_term=547620+walking-with-a-smartphone-could-actually-keep-you-safe-from-cars&utm_content=kevintofel">CES 2012: a recap and analysis</a></li><li><a href="http://pro.gigaom.com/2011/11/connected-world-the-consumer-technology-revolution/?utm_source=mobile&utm_medium=editorial&utm_campaign=auto3&utm_term=547620+walking-with-a-smartphone-could-actually-keep-you-safe-from-cars&utm_content=kevintofel">Connected world: the consumer technology revolution</a></li><li><a href="http://pro.gigaom.com/2011/09/the-connected-planet-smartphones-arent-the-only-player/?utm_source=mobile&utm_medium=editorial&utm_campaign=auto3&utm_term=547620+walking-with-a-smartphone-could-actually-keep-you-safe-from-cars&utm_content=kevintofel">The connected planet: Smartphones aren&#8217;t the only player</a></li></ul>]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/2012/07/27/walking-with-a-smartphone-could-actually-keep-you-safe-from-cars/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
	
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			<media:title type="html">Basic RGB</media:title>
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			<media:title type="html">Kevin C. Tofel</media:title>
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		<title>Video: Wi-Fi Direct, an Easier Way to Connect Wireless Devices</title>
		<link>http://gigaom.com/2011/01/07/video-wi-fi-direct-an-easier-way-to-connect-wireless-devices/</link>
		<comments>http://gigaom.com/2011/01/07/video-wi-fi-direct-an-easier-way-to-connect-wireless-devices/#comments</comments>
		<pubDate>Fri, 07 Jan 2011 21:45:25 +0000</pubDate>
		<dc:creator>Kevin C. Tofel</dc:creator>
				<category><![CDATA[@CNN]]></category>
		<category><![CDATA[@NYT]]></category>
		<category><![CDATA[@SYN]]></category>
		<category><![CDATA[@TheStreet]]></category>
		<category><![CDATA[CNN Media]]></category>
		<category><![CDATA[CNN Mobile]]></category>
		<category><![CDATA[NYT Internet]]></category>
		<category><![CDATA[SYN Straight News]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[CES2011]]></category>
		<category><![CDATA[peer-to-peer]]></category>
		<category><![CDATA[wi-fi]]></category>
		<category><![CDATA[wi-fi direct]]></category>
		<category><![CDATA[wireless]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=284305</guid>
		<description><![CDATA[Directly connecting Wi-Fi devices to each other is now simple and configuration-free thanks to Wi-Fi Direct. Here at CES, I got a look at demo apps using this peer-to-peer technology, which I expect to see in many phones and consumer electronics devices in 2011.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=284305&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><a href="http://gigaom2.files.wordpress.com/2011/01/wi-fi-direct-thumb.jpg"><img title="wi-fi-direct-thumb" src="http://gigaom2.files.wordpress.com/2011/01/wi-fi-direct-thumb.jpg?w=210&#038;h=138" alt="" width="210" height="138" class="alignleft size-thumbnail wp-image-284401"></a>Getting devices connected to share files or engage in multi-person apps looks like it’s going to get much easier based on <a href="http://gigaom.com/2010/10/25/wi-fi-direct-promises-device-to-device-connectivity/">Wi-Fi Direct, a new initiative from the Wi-Fi Alliance</a>. The technology uses existing Wi-Fi radios for a direct, peer-to-peer connection between two or more Wi-Fi devices. No external router or access point is needed to get connected, and even older Wi-Fi devices can connect to Wi-Fi Direct certified gadgets. There are no messy configuration steps involved either; certified Wi-Fi direct devices can securely and seamlessly connect to each other whenever in range of each other.</p>
<p>Essentially, Wi-Fi Direct sounds like a simplified version of Bluetooth, but based on what I’ve seen, it’s even easier to use. It leverages the speeds and ranges of traditional Wi-Fi solutions; a laptop could shoot photos to a large screen television from hundreds of feet away, for example. Or, a Wi-Fi Blu-ray player in one room could pipe content to another room. That flexibility, combined with the simplicity and growth in devices shipping with Wi-Fi radios, makes this a technology worth watching. The number of <a href="http://www.abiresearch.com/press/1664-Wi-Fi+IC+Shipments+Forecast+to+Surpass+770+Million+Units+in+2010">consumer electronics and handsets with Wi-Fi radios is expected to grow by 26 percent a year</a> through 2015, according to ABI Research.</p>
<p>Here at the Consumer Electronics Show, I got to see Wi-Fi Direct in action and snapped a short video of some demonstration applications. <a href="http://www.qwarq.com/">Using a platform called Qwarq</a>, I saw Wi-Fi Direct apps such as chat and gaming between two devices to show off the peer-to-peer connectivity. The gaming app in particular demonstrated practically no latency and neither application required any configuration steps to connect the devices.</p>
<span class="embed-youtube" style="text-align:center; display: block;"><iframe class="youtube-player" type="text/html" width="604" height="370" src="http://www.youtube.com/embed/Y45VFZDsyKM?version=3&amp;rel=1&amp;fs=1&amp;showsearch=0&amp;showinfo=1&amp;iv_load_policy=1&amp;wmode=transparent" frameborder="0"></iframe></span>
<p>Bear in mind that these are just sample implementations; direct connection of two Wi-Fi Direct gadgets opens up a world of potential as a growing number of consumers want to move data and media to televisions, printers and laptops as easily as possible. In fact, with all the dual-core smartphones popping up with support for 1080p content playback, HDMI cables could be replaced through Wi-Fi Direct to get content on larger screens. <a href="http://gigaom.com/mobile/lg-optimus-black-dual-core-smartphone/">The LG Optimus Black</a>, for example, already has Wi-Fi Direct certification and support, so it could be a portable set-top box that doesn’t need a physical cable for television connections.</p>
<p><strong>Related content from GigaOM Pro (sub req’d):</strong></p>
<ul><li><a href="http://pro.gigaom.com/2010/08/got-a-cable-subscription-there%e2%80%99ll-be-an-app-for-that/?utm_source=mobile&amp;utm_medium=editorial&amp;utm_content=kevintofel&amp;utm_campaign=intext&amp;utm_term=284305+video-wi-fi-direct-an-easier-way-to-connect-wireless-devices">Got a Cable Subscription? There’ll Be an App for That</a></li>
<li><a href="http://pro.gigaom.com/2010/09/mobile-operators-strategies-for-connected-devices/?utm_source=mobile&amp;utm_medium=editorial&amp;utm_content=kevintofel&amp;utm_campaign=intext&amp;utm_term=284305+video-wi-fi-direct-an-easier-way-to-connect-wireless-devices">Mobile Operator’s Strategies for Connected Devices</a></li>
<li><a href="http://pro.gigaom.com/2010/10/zigbee-vs-wi-fi-%e2%80%94-the-race-is-still-on/?utm_source=mobile&amp;utm_medium=editorial&amp;utm_content=kevintofel&amp;utm_campaign=intext&amp;utm_term=284305+video-wi-fi-direct-an-easier-way-to-connect-wireless-devices">ZigBee vs Wi-Fi: The Race is (Still) On</a></li>
</ul>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=284305&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=419382"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=419382" /></a></p>]]></content:encoded>
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		<slash:comments>4</slash:comments>
	
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			<media:title type="html">Kevin C. Tofel</media:title>
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		<title>Samsung Has First Wi-Fi Direct Smartphone</title>
		<link>http://gigaom.com/2010/11/03/samsung-has-first-wi-fi-direct-smartphone/</link>
		<comments>http://gigaom.com/2010/11/03/samsung-has-first-wi-fi-direct-smartphone/#comments</comments>
		<pubDate>Wed, 03 Nov 2010 19:27:31 +0000</pubDate>
		<dc:creator>Kevin C. Tofel</dc:creator>
				<category><![CDATA[@CNN]]></category>
		<category><![CDATA[@NYT]]></category>
		<category><![CDATA[@SYN]]></category>
		<category><![CDATA[@TheStreet]]></category>
		<category><![CDATA[Samsung Galaxy S]]></category>
		<category><![CDATA[wi-fi]]></category>
		<category><![CDATA[wi-fi direct]]></category>
		<category><![CDATA[wireless]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=243950</guid>
		<description><![CDATA[Samsung's Galaxy S is the first smartphone certified for Wi-Fi Direct, a new standard that supports peer-to-peer wireless transfers without an access point or hotspot. Users could securely shoot media or data to a wireless printer, hard drive, picture frame or any number of Wi-Fi-capable devices.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=243950&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><a href="http://gigaom2.files.wordpress.com/2010/11/samsung-galaxy-s_1.jpeg"><img title="samsung-galaxy-s_1" src="http://gigaom2.files.wordpress.com/2010/11/samsung-galaxy-s_1.jpeg?w=186&#038;h=140" alt="" width="186" height="140" class="alignleft size-thumbnail wp-image-243967"></a>Samsung’s Galaxy S is the first smartphone certified to use <a href="http://gigaom.com/2010/10/25/wi-fi-direct-promises-device-to-device-connectivity/">Wi-Fi Direct, a new standard that supports peer-to-peer wireless transfers</a> without an access point or hotspot. <a href="http://www.zatznotfunny.com/2010-11/wi-fi-direct-hits-smartphones-samsung-galaxy-s/">Zatz Not Funny noticed the Wi-Fi Alliance certification today for the GT-I9000</a>, which is the generic version of the Galaxy S, an Android handset available in many countries worldwide and also on all four major carriers in the U.S. (Related: <a href="http://gigaom.com/mobile/att-captivate-review/">our review of AT&amp;T’s version, the Captivate</a>) Samsung has sold over 5 million Galaxy S smartphones since introducing it this summer.</p>
<p>Wi-Fi Direct uses a device-to-device approach, is secured by WPA2 security and should make it easier for consumers to transfer data between objects that contain a supported Wi-Fi radio. With a Samsung Galaxy S, for example, a user could wirelessly transfer photos from the handset to a computer, even if there isn’t a wireless network to connect the two. Or the same photos could easily be beamed to a wireless picture frame that supports the Wi-Fi Direct standard. Users could theoretically print those images by shooting them from the Galaxy S to a wireless printer as well.</p>
<span class="embed-youtube" style="text-align:center; display: block;"><iframe class="youtube-player" type="text/html" width="604" height="370" src="http://www.youtube.com/embed/je2lWjfpywQ?version=3&amp;rel=1&amp;fs=1&amp;showsearch=0&amp;showinfo=1&amp;iv_load_policy=1&amp;wmode=transparent" frameborder="0"></iframe></span>
<p>If Wi-Fi Direct sounds like Bluetooth, it certainly is similar. But the range for Bluetooth use on the Samsung Galaxy S handset tops out around 30 feet. The smartphone’s Wi-Fi radio, however, uses the 802.11n standard, which should allow for several orders of magnitude more range than Bluetooth, for example. The more smartphones that gain Wi-Fi Direct certification through native support or firmware upgrades, the less consumers will need a Wi-Fi hotspot or a USB cable to transfer or backup data and media between devices. I expect we’ll see apps and games that take advantage of direct wireless connections (with no network required) as the technology gains adoption.</p>
<p><strong>Related content from GigaOM Pro (sub. req.):</strong></p>
<ul><li><a href="http://pro.gigaom.com/2010/10/zigbee-vs-wi-fi-%e2%80%94-the-race-is-still-on/?utm_source=tech&amp;utm_medium=editorial&amp;utm_content=kevintofel&amp;utm_campaign=intext&amp;utm_term=243950+samsung-has-first-wi-fi-direct-smartphone">ZigBee vs Wi-Fi: The Race is Still On!</a></li>
<li><a href="http://pro.gigaom.com/2010/09/the-bright-future-of-distributed-antenna-systems/?utm_source=tech&amp;utm_medium=editorial&amp;utm_content=kevintofel&amp;utm_campaign=intext&amp;utm_term=243950+samsung-has-first-wi-fi-direct-smartphone">The Bright Future of Distributed Antenna Systems</a></li>
<li><a href="http://pro.gigaom.com/2010/07/report-the-internet-of-things-anywhere-anytime-anything/?utm_source=tech&amp;utm_medium=editorial&amp;utm_content=kevintofel&amp;utm_campaign=intext&amp;utm_term=243950+samsung-has-first-wi-fi-direct-smartphone">The Internet of Things: What It Is, Why It Matters</a></li>
</ul>
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		<slash:comments>1</slash:comments>
	
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		<title>Wi-Fi Direct Promises Device-to-Device Connectivity</title>
		<link>http://gigaom.com/2010/10/25/wi-fi-direct-promises-device-to-device-connectivity/</link>
		<comments>http://gigaom.com/2010/10/25/wi-fi-direct-promises-device-to-device-connectivity/#comments</comments>
		<pubDate>Mon, 25 Oct 2010 12:12:39 +0000</pubDate>
		<dc:creator>Ryan Kim</dc:creator>
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		<description><![CDATA[Wi-Fi Direct, the standard for device-to-device connections without a traditional network, is finally getting out of the gates officially with the Wi-Fi Alliance certifying the first generation of products today. The initial devices, mostly laptop mini-cards, are now available and testing is open to new gadgets.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=184852&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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<p><a href="http://www.wi-fi.org/news_articles.php?f=media_news&amp;news_id=909">Wi-Fi Direct</a>, the standard for device-to-device Wi-Fi connections without a traditional network, is finally getting out of the gates officially with the Wi-Fi Alliance certifying the first generation of products today.</p>
<p>The initial devices, mostly laptop mini-cards, are now available and testing is open to new gadgets. With certification reviews taking just a couple of days, we could see a number of new Wi-Fi Direct gadgets available for the holidays, provided manufacturers are prepared to include the standard.</p>
<p>Wi-Fi Direct builds off the old adhoc wireless mode many devices were capable of, but includes more security (WPA2) and makes it easier for users to connect two Wi-Fi enabled devices without having a local network. Existing Wi-Fi devices can be upgraded to Wi-Fi Direct with a firmware upgrade, while many new devices will likely have the standard built right in.</p>
<p>You only need one Wi-Fi Direct device to make a connection, which can act like an access point for one or more Wi-Fi enabled machines. This is going to make it easy for two people to share files between laptops, send print jobs from a camera to a printer or push a video from a handset to another Wi-Fi enabled device. It could also be used for home entertainment networking or multi-player gaming. As <a href="http://gigaom.com/2009/10/14/wi-fi-gets-a-boost-with-new-p2p-standard/">Stacey pointed out last year</a>, she could back up her computer on her Wi-Fi Direct-enabled hard drive without ever having to jump on a network. And we could also see more peripherals that connect over Wi-Fi instead of traditional Bluetooth.</p>
<p>This again shows the <a href="http://gigaom.com/2010/05/14/wi-fi-it-just-keeps-going-and-growing/">resilience and flexibility of Wi-Fi</a>, which is being deployed for everything from <a href="http://gigaom.com/2010/10/16/wi-fi-looks-to-keep-the-mobile-internet-dream-alive/">wider area coverage</a> and <a href="http://gigaom.com/2010/02/17/mobile-offload-its-so-hot-right-now/">cellular network offloading</a> to building <a href="http://gigaom.com/2008/06/02/ozmo-teams-with-intel-to-target-bluetooth/">personal area networks</a>. As we wrote about earlier, <a href="http://gigaom.com/2010/09/20/millennials-rely-on-wi-fi-to-maintain-relationships/">70 percent of Millennials say they spend four hours a day on Wi-Fi</a>, and believe that this is vital for maintaining relationships.</p>
<p>We’re already seeing companies try to tackle some of the things Wi-Fi Direct addresses. Apple and HP have <a href="http://h30495.www3.hp.com/news/65/apples-airprint-announcement-benefits-hp-e-all-one">announced a method for printing</a> on networked printers from iOS and other devices. Apple has <a href="http://www.appleinsider.com/articles/10/09/01/airplay_allows_wireless_streaming_to_apple_third_party_devices.html">also unveiled AirPlay</a>, which allows iOS users to move music from an iOS device to speakers and stereo systems and soon beam video to an Apple TV. Intel <a href="http://gigaom.com/video/intel-wireless-display-a-sight-for-sore-eyes/">also released Wireless Display</a>, a way to push your PC content to a TV. But in many cases, the connections are still through an existing wireless network or require an extra piece of hardware such as Intel’s Wireless Display adapter.</p>
<p>With Wi-Fi Direct, we should see more direct solutions that take advantage of the increasing number of embedded Wi-Fi chips. The Wi-Fi Alliance said 82 million Wi-Fi-enabled portable consumer electronics devices and 216 million Wi-Fi handsets will ship this year with 26 percent annual growth projected through 2014.</p>
<p>It remains to be seen how manufacturers implement Wi-Fi Direct. The standard could be limited by manufacturers and wireless carriers, who may be wary of allowing the feature to flourish unfettered. Carriers, for example, could prevent a phone from acting like a Wi-Fi hotspot, something they <a href="http://techcrunch.com/2010/09/09/android-open/">already do with some Android devices</a>. Let’s hope the major players let Wi-Fi Direct reach its full potential.</p>
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