Google’s Susan Wojcicki says the viral success of a Pepsi prank video shows how online ad viewing is becoming a voluntary experience where marketers strive to produce content viewers want to watch. Read more at paidContent »
Vidcon serves as a real-time, real life reminder of the vibrant community that cares about online video — a community born in comment threads, response videos, retweets and subscriptions. It’s a young community. It’s a very specific community. But it’s impossible to ignore. Read more »
Megaupload sued Universal Music in federal court today, alleging that the music label is trying to censor a promotional video for the file hoster through bogus take-down notices. However, Universal said that some of the artists depicted in the video never consented to it. Read more »
Over the course of 2010, professionally produced content, not cats and stunts gone wrong, was what people were watching online. While the power of viral spread will never disappear, the decline of amateur found footage indicates that in 2011, sustainable brands will eclipse the viral video. Read more »
To own a video camera is to be able to capture the world in motion, which is a pretty amazing thing. But what happens when people let their cameras go — either by dropping them or sending them into space? Even more amazing stuff. Read more »
Is your awesome quotient a little low this morning? Here’s the solution to that problem: synchronized men’s gymnastics. But there’s a hidden secret to this video, and it involves the smooth saxophone sound of 1980s-era George Michael. Read more »
OK Go’s new video for its single White Knuckles features trained agility dogs, Ikea furniture and lots and lots of white. The video is still unlisted on YouTube, but it’s already racking up steam, thanks to a push by the website of the Ellen Degeneres Show. Read more »
For most YouTubers, the almighty viewcount reigns supreme — if your video doesn’t break five figures, it doesn’t matter how good it is. It’s an interesting yet at times exhausting attitude — which is possibly why the 0Views blog is so refreshing an experience. Read more »
The rising popularity of music videos online has made discovering classic viral videos tougher than it used to be. Which means that when you see something called Indian Pole Gymnastics climbing the viral video charts, you know you’re in for something special. Read more »
The documentary Winnebago Man, in which director Ben Steinbauer attempts to track down and connect with unwilling viral video star Jack Rebney, has finally gotten limited release in theaters. And for anyone interested in the culture of viral video, it’s a must-see. Read more »
Want to be the first kid on your block to forward the next viral video to all his friends? Well, a startup called PopScreen thinks it can help, with the launch of its “prediction engine” for determining which videos are going to hit it big. Read more »
Since launching a month ago, YouTube’s unlisted videos feature has experienced exponential growth since launching in May. But just because a video is unlisted doesn’t mean it can’t rack up views — Nike’s World Cup viral ad being the prime example. Read more »
A viral video featuring an African anti-gay pastor graphically describing homosexual sex acts, clipped from the Current series Vanguard, is just another example of how some videos are only funny because the circumstances surrounding them have been stripped away. Read more »
Former Nerf Herder front man Parry Gripp has become Internet famous for his clever tunes riffing on videos of adorable animals — but it turns out that the songs are great even when performed live. Read more »
We love our memes here at camp NewTeeVee. Rick Astley, angry Hitler, cute kittens, drugged-out kids: The web video world wouldn’t be half as exciting without all those viral goodies, which is why we’re very much looking forward to this Friday and Saturday, when the 2nd […] Read more »
Nike’s new Tiger Woods commercial is going viral in a massive way, according to new stats from Visible Measures. The clip, which features Tiger looking into the camera while his father’s voice states the wish to “find out what (his) thinking was,” received more than 2.7 […] Read more »
When it comes to creating sketch comedy and spoofs for web video, the guys at Landline TV are relative newbies, having only been working together since August 2008. But since that time they’ve become a dominant force in creating incredibly topical yet notably creative viral video […] Read more »
Yesterday, travelers attempting to go through Terminal C of Newark International Airport were trapped for six hours under security lockdown when an unknown man walked through the wrong door. Not exactly a fun way to spend the last day of the holidays, but Christian singer-songwriter Josh […] Read more »
Another year is almost in the books, which means it’s time to look back at the stories that got the most eyeballs on NewTeeVee over the course of 2009. This year, Michael Jackson and Barack Obama were big draws, as one might expect. But two other […] Read more »
Negotiations Continue As DirecTV-Rainbow/MSG Deadline Approaches; the multi-year distribution contracts for Rainbow Media’s national services AMC, We TV, IFC and Fuse conclude with DirecTV on Dec. 31, as do the deals for regional sports networks MSG and MSG Plus. (Multichannel News) Google Applies for YouTube Gaming […] Read more »
Organizing For America, the Democratic Party’s organization for people formerly associated with Barack Obama’s election campaign, has been sending out millions of holiday videos that show the President, as well as ordinary Democrats from around the country, thanking supporters for their dedication. The neat thing about […] Read more »
From the ownership to the user experience to the embarrassing way the site fell flat on its face at launch, there are plenty of reasons to believe Vevo might not end up being the revolutionary force that Bono thinks it will be. But if there’s one […] Read more »
The biggest horror hit of the summer may not come from any box-office blockbuster, but rather from video footage taken from a Raleigh, N.C., sewer system. The clip uploaded earlier this week shows a moist, throbbing blob affixed to the inside of a pipe. The video […] Read more »
Sling Founder Headed to DirecTV? Satellite company reportedly has reached out to Blake Krikorian to succeed Chase Carey as CEO. (paidContent) The NewsMarket to Acquire MediaLink; NewsMarket will acquire all oustanding shares of MediaLink’s common stock for 20 cents per share in cash; move will combine […] Read more »
You may not agree with all the tactics of People for the Ethical Treatment of Animals (PETA), but you gotta appreciate their online marketing moxie. The organization said it created the sexy “Veggie Love” ad to run during this weekend’s Super Bowl, only to have it […] Read more »
