What’s in a company name? Plenty. It’s your first opportunity to brand yourself. Get it right and you’ll stand out as clever, useful, and memorable to potential users and investors — even if your product isn’t any good. But get it wrong and you’ll flame out… Read More »
Tech
Digital minimalists got a big lift this morning when Microsoft, Google, VeriSign and IBM all said they’d begin supporting OpenID, the open-source standard that seeks to enable consumers to use a single identity and password to log in to any web site on the… Read More »