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googlecloudplatform

Google has announced plans to start offering a compute-on-demand service that rivals Amazon’s EC2 service. The company will initially offer this as a limited preview to larger customers. It is a strong and logical move by the company as it continues to view for developer affection. Read more »

publiccloudpro

The usage of term “cloud” has been hijacked for marketing purposes, thanks to indiscriminate labeling of anything and everything on the Internet. Urs Hölzle, Google’s infrastructure czar tells us what the Cloud really is and what it is supposed to do. Read more »

The key to a successful social media marketing campaign, is knowing when — and how — to use the medium. That’s the central theme of my latest Long View for GigaOM Pro, “The Dos and Don’ts of Social Media Marketing” (subscription required). Read more »

The debate over whether the Internet is a power hog or a tool that can deliver energy savings (for example, e-commerce reduces car trips to the store) rages on. Not even experts who crunch the numbers on these issues, like Lawrence Berkeley National Laboratory project scientist […] Read more »

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