I’ll admit, I haven’t always tracked my time when it comes to my clients and their projects. Although I always knew roughly how long things took me to complete, until recently, I never kept up with a more detailed view of my time.
The longer I continue this practice, the more I’m coming to appreciate it.
Here’s why it pays to track.
#1 It helps with finding the “time sucks.”
You might realize after tracking your time for a while that certain types of projects are less profitable than others. For instance, if you’re a ghostwriter, you might make considerably more writing blog entries than in-depth white papers. If so, you can adjust your pricing or service offerings to compensate for the difference.
You might also find that a particular client is more demanding on your time than other clients, and as a result, you might decide to drop him, charge him more going forward, or change your methods for working with him in order to be more efficient.
#2 It helps with staying on track.
I currently have a very specific goal to keep me on track – work four paid hours per day. I can quickly glance at my time sheet for a given day and see if I’m anywhere near that goal. If I’m not, I know I need to concentrate on acquiring new projects.
The more consistent you can be about hitting your own daily goal, the more consistent your income and work load will be. Read more »