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Park Whiz Superbowl parking map

Last week SpotHero announced a $2.5 million round. This week competitor and fellow Chicago parking outfit ParkWhiz announced its Series A. ParkWhiz started out selling parking spaces online for special events like the Super Bowl, but it’s expanded into day-to-day spot reservations. Read more »

Subscriber Content

socialtv

Social TV is any application, website or software that allows viewers to interact with television programming and share that interaction with others. Startups in this space hope to combine ubiquitous second-screen technology with well-established audience behavior to drive new value around shows. Read more at GigaOM Pro »

michigan-stadium

Urban Airship is investing big in its infrastructure, scaling its push messaging platform to deliver 100,000 messages a second. As Airship begins to refine push marketing to take into account location, time and context, it’s becoming critical it deliver notifications in volume and in real time. Read more »

sb tweet analysis

Twitter is fast becoming the focus group of the 21st century, a status solidified yet again during Sunday night’s Super Bowl. The platform saw 453 times the maximum tweets per second it saw during 2008′s game, and sentiment analysis of tweets might have predicted the upset. Read more »

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Super-Bowl-2012

On average, 100 million people watch the Super Bowl. With connected devices everywhere, we’ll be tweeting about it and sharing thoughts on social networks. So will fans at the game. Here are some staggering numbers showing how Super Bowl 46 is ready for such mobility. Read more »

Super-Bowl-2012

Super Bowl 46 is around the corner, and Verizon is taking huge steps to ensure the mobile broadband flows as fast the beer at Lucas Oil Stadium. Here’s a video look at the effort, which includes a 600 antenna Wi-Fi system for up to 28,000 people. Read more »

super bowl 46

When it comes to live events, fewer are bigger than the Super Bowl on TV. But what about online? The Super Bowl, along with the Pro Bowl and other postseason games, will be live streamed for the first time, thanks to the NFL and NBC. Read more »

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The Packers may have prevailed over the Steelers, but the real winner of the Super Bowl XLV was Twitter: Users of the service sent out more than three million tweets related to the game on Sunday and helped to generate record TV viewing audiences for Fox. Read more »

volkswagen force

Who were the big winners in Super Bowl XLV’s ad blitz? Volkswagen, Doritos and Snickers connected with fans through their 30-second spots during the big game. Meanwhile, ads for tech companies like Salesforce, Groupon and Living Social fell flat. Read more »

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Super Bowl Sunday is here, and even if you don’t care about the game, you’re probably interested in the ads — and you don’t even need to watch the game in order to watch the most popular ads of the day, thanks to both YouTube and Hulu. Read more »

yap.tv

Yap.TV is betting the Super Bowl will provide a reason for users to log in and use its social TV app to communicate with other football fans, with an update that improves its focus on real-time chat between users. Read more »

When I interviewed Jared Neumark of Landline TV on Tuesday, one of the things we talked about was the difficulty of nailing fresh topical parody, because so many other comedy maestros online are trying to come up with jokes on the same topic as you. As […] Read more »

Online Video Views Are Not “Lost” on ABC.com; over 580,000 episode starts were reported for last Tuesday’s season premiere. (WebProNews) CBS Sports Coverage of Super Bowl XLIV Scores Highest Rating in 23 Years; ratings for this year’s game were up 10 percent over 2009. (TVByTheNumbers) NBCU’s […] Read more »

UPDATED with new data from Trendrr, TiVo and GoDaddy. Who would have thought that passing the ball to the wrong guy can not only cost your team the Super Bowl, but also break Twitter? Yesterday’s surprise victory of the New Orleans Saints over the Indianapolis Colts […] Read more »

When you consider that much of the TV audience spends the other 364 days of the year trying to minimize its exposure to advertising on TV, the hoopla over Super Bowl commercials is a bit strange. However, this year there’s the promise of summer movie previews, […] Read more »

Looking for information on the 2011 Super Bowl? You should click here! For NFL football fans that might have been planning on tuning into Super Bowl XLIV online, we have some bad news: This weekend’s big game between the New Orleans Saints and the Indianapolis Colts […] Read more »

iPad Can’t Play Flash Video, But It May Not Matter; while Flash is present on nearly every Apple desktop and laptop computer, Apple has concerns over its vulnerability to viruses and other malware, as well as the way Flash-based content can voraciously consume battery life. (NY […] Read more »

Hulu, with the Super Bowl less than a week away, is gearing up for the big game by adding a ton of on-demand content from the NFL Network, with videos of past championship matchups and highlights from all 32 NFL teams. Users can now review past […] Read more »

When will the biggest live event on television ever have a chance to become the biggest live event on the Internet? Probably not anytime soon. The Super Bowl is in a class of its own. CBS News and Sports president Sean McManus told a paidContent conference […] Read more »

We love that Doritos brought back its UGC Super Bowl ad contest, and we love it even more that two unemployed brothers showed the ad world what’s what by creating a groin-achingly funny spot. Joe and Dave Herbert’s “Free Doritos” commercial not only won the brothers […] Read more »

DTV Delay-related News; according to Nielsen, more than 5.8 million U.S. homes (5.1 percent) are unprepared for the DTV switch (Nielsen Wire); the Consumer Electronics Association warns that the recent push back to the DTV switch could result in a shortage of converter boxes. (Broadcasting & […] Read more »

Super Bowl Ads Duke It Out Online; Pepsi was the most buzzed about advertiser online, according to Collective Intellect; movie trailer videos went the most viral, according to BayTSP; amateur-made Doritos ad won the Hulu user vote (it also won USA Today’s panel, as we noted […] Read more »

Well, it took almost the whole game, but during the fourth quarter, the Hulu Super Bowl ad ran. It brought in some star power courtesy of Alec Baldwin. The bit involved a secret Hulu HQ where they plot to turn your brain into a cottage cheese-like […] Read more »

If the millions of Americans expected to watch Super Bowl 43 have managed to escape the buzz about smart grids so far, that’s about to change. GE plans to air a “Wizard of Oz”-themed ad during the big game promoting its smart grid technology, building on […] Read more »

So you’re going to a Super Bowl party, but honestly you couldn’t care less about the teams, or even football; you’ll probably get caught more up in the artichoke dip than the broadcast. Or maybe you actually love football, and you use commercial breaks for their […] Read more »

CBSSports.com Launches Countdown to Kick-off; the show will feature news, interviews and analysis with new episodes running daily from today through Saturday. (release) Hulu Held Up By Music Rights as Well; some episodes of shows go missing because the music used hasn’t been cleared for internet […] Read more »

Many entrepreneurs fear being a flash-in-the-pan success — achieving an exit once, but never again. (Some might call this being lucky rather than good.) But while the allure of success inspires us to do great things, achieving it can have an ugly aftereffect: complacency. Vigilance, my […] Read more »

Super Bowl Ads to Cost $3M; and that’s just the entry-level spot. (The Wall Street Journal) NCTA President: “Broadband providers do not block access to content”; Kyle McSlarrow testifies on Capital Hill that there is “no market failure” warranting Net Neutrality law. (Broadcasting and Cable) Javier […] Read more »