In these heady two-or-three-screen days, the Grammy Awards are a classic case study for how an overdose of social media engagement can pay off Nielsen-wise. And this year, the tradition continues — as does the tradition of struggling to get live performances online after the show. Read more »
Big data is often talked about as a phenomenon that lets organizations create narratives from their volumes of data. That is an apt characterization when we are talking about connecting the dots among disparate and possibly disconnected data sets. However, when we are talking about anything ... Read more at GigaOM Pro »
