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The console era is over — or so a growing number of game-industry executives would have us believe. While social and mobile gaming have taken a sizable share of the video games market, there is room for growth for hardware, particularly in streaming technology and the emergence of open-source platforms. Read more at GigaOM Pro »

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Social media technologies continue to permeate marketing and enterprise collaboration, even if investors felt let down in the third quarter by their consumer-facing businesses like Facebook, Groupon, and Zynga. So B2B technology offerings in support of marketing and collaboration will soon steal all the social tech attention. This quarterly wrap-up analyzes these events, and provides a near-term outlook for trends, technologies and companies to watch in the next 18 to 24 months. Read more at GigaOM Pro »

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Betable, a UK-based startup, is introducing a platform that allows developers to easily add real-money gaming into their apps. The company is announcing a private beta developer program and plans to open the platform to all developers before the end of this year. Read more »

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The reasons cited by games factory Wooga when it pulled out of developing mobile browser-based games for Facebook’s platform are not going to be fixed anytime soon – and that fact should be cause for concern in the social network’s quest to conquer mobile. Read more »

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American Express is teaming with Zynga on a reward program that will link offline spending on its Serve pre-paid cards to in-game rewards in Farmville. It’s an ambitious attempt at boosting the reach of AmEx’s Serve product and tying real-world spending to online virtual rewards. Read more »

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Media issues like advertising and discovery along with commerce dominated the activity in social and real-time Web technologies during the first quarter. Google raised some hackles, Facebook responded to demands from traditional advertisers, and Yahoo got a new chief executive. Read more in the full report. Read more at GigaOM Pro »

Draw Something sunshine

What Zynga acquired from OMGPOP isn’t just a hit game or the team that built it. It’s not buying ad or sales revenue from Draw Something users. What Zynga’s really buying is a huge engaged audience that it can funnel into its other social gaming properties. Read more »

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This report outlines the myriad issues at play in Facebook’s move, from examining how CEO Mark Zuckerberg wants to rewire the world to understanding the company’s infrastructure dependency. But from every angle, it’s clear the effects will ripple throughout the startup and tech communities. Read more at GigaOM Pro »

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Don’t expect the pace of change in web technologies to slow down in 2012. The web is far from dead. Social media may have anointed one huge player in Facebook, but even if there is little room for a start-from-scratch general-purpose social network, there are several companies creating useful alternative social graphs. Companies can leverage key technologies and trends in 2012 to earn revenue and gain share, whether that’s by leveraging HTML5 for rich cross-platform experiences, doing heavy data analysis or integrating collaboration tools across businesses.Companies mentioned in this report include Dropbox, Groupon, Twitter and Zynga. For a full list of companies, and to read the full report, sign up for a free trial. Read more at GigaOM Pro »

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How do virtual currencies work today and where, outside of gaming, might they be effective? Right now, practical alternative payments systems like Facebook’s and PayPal’s are still based on cash, though consumers might like bartering and loyalty programs rolled into the ... Read more at GigaOM Pro »

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The good thing about being a parent is that it’s okay to be an old fart. Your kids will keep up with tech, and they’re already exploring it in fundamentally different ways. Observe them closely, and you’ll learn quite a bit about the future of technology. Read more »

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Zynga may be best known for its hit online and mobile games, but the company has its eye on a much bigger prize. On Tuesday, Zynga unveiled a major new “Zynga direct” platform — codenamed Project Z — showing that its ambition goes well beyond single game experiences. Read more »

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6waves Lolapps, the newly-merged company that develops and publishes games for Facebook and other social networks, has launched a $10 million fund to invest in independent game developers. The 6L Fund is part of 6waves Lolapps’ play to become the”clear number two” to Zynga. Read more »

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Social games and app developers got a bit of a shock when Facebook snuck out some Platform Policy changes. So what can an app developer do to get the most out of Facebook and insulate itself as much as possible from Facebook changes? Build its own ... Read more at GigaOM Pro »

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Social gaming giant Zynga is the subject of a new patent infringement lawsuit, the latest in a string of such claims. Now that Zynga is under a microscope as it moves toward an IPO, will its legal troubles be too much for potential investors to handle? Read more »

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Zynga is expanding its mobile ambitions by apparently picking up New York City-based developer Astro Ape Studios. The gaming powerhouse, which is preparing to go public, has been increasingly looking to shore up its mobile efforts, which has not be as successful as its Facebook business. Read more »

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Exent is launching the first subscription mobile gaming service for Android called GameTanium Mobile, which allows users to gain Netflix-style all-you-can eat access to more than 75 games for $4.99 a month. It’s another sign that gaming on Android is improving. Read more »

Zynga, the social gaming company recently filed to go public and raise a whopping $1 billion in its initial public offering. The folks from Namesake have put together a graphic that tells the story of Zynga, the people behind the company and how it got here. Read more »

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Free-to-play games, which monetize through in-app purchases, now account for 65 percent of revenue among the top 100 games in the App Store, overtaking paid downloads, which were the most successful revenue model six months ago. It’s another sign that freemium rules for many developers. Read more »

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