Tech — GigaOM

Tech

About two weeks ago, I sat down with Zygna founder and CEO Mark Pincus to discuss the importance of mobile gaming to his company and evolution from Mark the entrepreneur to Pincus the CEO of a company that is valued at billions by Wall Street. Read More »

 
 

Zynga & its Facebook Problem

Zynga CEO Mark Pincus and his wife Alison ringing the NASDAQ opening bell

Zynga has been trying its very best to diversify its business away from Facebook and it doesn’t have much of a choice. Ben Schachter, Internet analyst with Macquarie Securities went through the Facebook S-1. His take: Zynga’s fourth quarter 2011 isn’t going to be pretty. Read More »

What your mother told you still holds true, even online: First impressions matter. Zynga aspires to make all its games pass what the company calls the “three click” test with games that people can enjoy and get hooked on within the first three mouse clicks. Read More »

6waves Lolapps, the newly-merged company that develops and publishes games for Facebook and other social networks, has launched a $10 million fund to invest in independent game developers. The 6L Fund is part of 6waves Lolapps’ play to become the”clear number two” to Zynga. Read More »

Social gaming giant Zynga is the subject of a new patent infringement lawsuit, the latest in a string of such claims. Now that Zynga is under a microscope as it moves toward an IPO, will its legal troubles be too much for potential investors to handle? Read More »

Zynga is bringing its popular Scrabble-esque mobile game Words With Friends to Facebook, the company announced Monday. This represents the first time that Zynga has extended a mobile-only game to Facebook — showing that despite its diversification efforts, Zynga’s dependence on the social network remains strong. Read More »

Electronic Arts swallows PopCap Games for $750 million

Electronic Arts announced it is buying casual and mobile game developer PopCap Games for $750 million as it looks to speed up its evolution toward being a digital purveyor of games. EA is moving quickly away to embrace the opportunity in social and mobile gaming. Read More »

Shadow Cities sounds like a car crash of trendy ideas — an iPhone game that uses your location and network to draw a playing surface onto the real world. In fact the game, which has just added 13 territories in Europe, is great fun. Read More »

CupidsPlay, a new startup, is looking to leverage the power of social games to bring potential matches together. The site, which is officially launching today, believes that social games can be the bridge that helps singles break the ice. Read More »

Zynga is said to be looking for another cash injection that could put its valuation as high as $7 billion. But since the social games company is so reliant on Facebook, is there any way it could hit the stock market before its big brother? Read More »

More Must Reads

Zynga announced it’s snapping up Words with Friends game developer Newtoy to help expand its gaming empire into mobile. The pick-up gives Zynga a hot mobile studio and a key partner in bringing its existing Facebook titles to mobile devices. Read More »

Can social games help encourage people to vote, and also improve democracy? One candidate is hoping they can: Clayton Trotter, who is running for Congress in Texas, has used Facebook Places to create a social-election game in which citizens get points and badges for voting. Read More »

Facebook has done a remarkable job of getting developers to adopt its Credits virtual currency before the program was fully fledged. Today, the company announced a partnership with PlaySpan to add 20 additional ways for users to pay for credits and plans to accelerate rollout. Read More »

Social gaming is at the forefront of the drive for real-time data, as companies like Zynga look for any information that will help them target users, and that in turn has created a market for analytical tools such as Kontagent and its “user-centric” data model. Read More »

The American market for virtual goods will grow 31 percent to $2.1 billion in 2011, according to a new report from Inside Network. Virtual goods sold in social games are set to account for 40 percent of the market, or about $840 million in 2011. Read More »

The average American spends almost a third of their time on the Internet playing games and using social networks, according to a new survey by Nielsen. Social networking sites and services take up the largest chunk of time spent online, accounting for about 23 percent. Read More »

Hi5, a former up-and-coming social network that shifted focus last year and is now trying to become a social-gaming hub, has launched a portal for game developers, and president Alex St. John says that the company is prepared to take on Facebook in a head-to-head battle. Read More »

Zynga, maker of the popular Facebook social game Farmville, has been hit with criticism on Twitter and elsewhere over allegations that it only sent half the money it raised for Haiti to that country. Zynga says this is based on a misunderstanding about its Farmville campaign. Read More »

Social games attract tens of millions of players on Facebook and other networks, but compared with traditional PC and console-based games, they make a lot less money, a challenge impeding the genre’s growth. While millions of “hardcore” gamers willingly pay $60 per title and $15 in … Read More »

When Heyzap, the San Francisco-based startup that offers up casual, Flash-based games for publishers to embed to their sites, launched back in January, revenue was being generated by the short ads shown before its games. But as the economic downturn tightened its grip and … Read More »

Startups associated with social gaming were all the funding rage in 2008. (Think SGN’s $15 million last May, for example, or the $17 million that went to Playfish in October.) And though executives with casual game startups recently told me they’re Read More »

The casual games market is booming, with over $2.25 billion in yearly revenue despite virtually no brick-and-mortar representation or advertising and marketing costs. But it’s also a market that is quickly becoming saturated, and like any content market, it’s dependent on a large number of unpredictable … Read More »

loading external resource
Click to log in with: Not you?
Comment as guest:
By continuing you are agreeing to our Terms of Service and Privacy Policy.
Submitting comment...
results