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“Socialized business process” — the idea of adding social tools to traditional business processes — is unlikely to work in the long term. The enterprise is now transitioning to social network–based communication as introduced by social tools, and there is a fundamental conflict in communication models with business-process-centric business. Read more at GigaOM Pro »

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Enterprise Social 2.0

Social technologies in the enterprise have evolved from being simply collaboration tools for employees to an integral part of customer service, finance, and HR infrastructure. With this potentially huge disruptive force in mind, we invite GigaOM readers to share their thoughts on which tools and technologies will most change the workplace. Read more »

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The next big thing in collaboration is crowds, not social. We still struggle with silos of collaboration in most enterprises today. By adding social tools we have accelerated communication but not necessarily increased the overall level of collaboration and action in the enterprise. That’s where crowds ... Read more at GigaOM Pro »

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Badgeville has been synonymous with gamification, the idea of incorporating game mechanics to motivate business employees and consumers to do specific tasks. But the company says it’s not stopping with gamification. It wants to shape behavior through game mechanics, private social networks and reputation. Read more »

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