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Interest may be weakening in consumer social media businesses. But social technologies are working their way deeper into enterprise computing, and social media is playing a bigger role across advertising and marketing sectors. Read more »

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With investment souring on consumer-focused companies, 2013 will be more about the social enterprise, with a different set of companies driving innovation and perhaps a little disruption. Look for the likes of Salesforce.com, Jive Software, and other enterprise players to make headlines in the new year. Read more at GigaOM Pro »

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Fancy Group Gifts 2

New York-based social commerce platform Fancy is rolling out a new option that lets users organize group gifts. The startup also announced a new partnership with American Express that it says could mark the beginning of an extended relationship. Read more »

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Uncovet

Between Pinterest and Fab and Fancy and Svpply and Wanelo and Lyst and many other similar startups, the social-meets-design-meets-commerce space is nothing if not crowded. But a couple of former MySpacers believe they can push through the pack with Uncovet, an e-commerce site rolling out to the public today. Read more »

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While Facebook commerce has been a dud, 8thBridge believes there is a future in f-Commerce, though it means rethinking the role Facebook plays in it. The company unveiled a new new social commerce platform on Tuesday, that doesn’t rely on steering shoppers to Facebook stores. Read more »

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Media issues like advertising and discovery along with commerce dominated the activity in social and real-time Web technologies during the first quarter. Google raised some hackles, Facebook responded to demands from traditional advertisers, and Yahoo got a new chief executive. Read more in the full report. Read more at GigaOM Pro »

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After attracting attention last summer for social commerce initiatives with Foursquare and Facebook, last week American Express announced a new coupons hook-up with Twitter. Amex has the potential to be a powerhouse in social commerce, but so far that potential remains ... Read more at GigaOM Pro »

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Last week, a negative Bloomberg story about Facebook storefronts described how GameStop, Gap, J.C. Penney and Nordstrom had closed their Facebook stores. That doesn’t mean retailers should give up. Instead, they should put their Facebook stores in the hands of their marketing and promotions staff and ... Read more at GigaOM Pro »

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Don’t expect the pace of change in web technologies to slow down in 2012. The web is far from dead. Social media may have anointed one huge player in Facebook, but even if there is little room for a start-from-scratch general-purpose social network, there are several companies creating useful alternative social graphs. Companies can leverage key technologies and trends in 2012 to earn revenue and gain share, whether that’s by leveraging HTML5 for rich cross-platform experiences, doing heavy data analysis or integrating collaboration tools across businesses.Companies mentioned in this report include Dropbox, Groupon, Twitter and Zynga. For a full list of companies, and to read the full report, sign up for a free trial. Read more at GigaOM Pro »

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WalmartLabs, the new commerce research lab created out of Walmart’s acquisition of Kosmix, is formally launching its first product, a gift-finding Facebook app called Shopycat. The app enables users to take the likes, shares and interests of friends and turn them into intelligent gift recommendations. Read more »

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EBay has announced it’s buying New York startup Hunch, the recommendation engine, to help improve its recommendation services. The purchase helps eBay improve its technology base, compete better with Amazon and it might also be another asset in eBay’s X.commerce platform. Read more »

Mobile Shopping

The fact that we all have technology at our fingertips has caused a disintermediation within traditional commerce, and significant disruption for retailers big and small. Innovation is no longer an option. Rather, it is paramount to survival. Read more »

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For mobile developers looking to engage their users, push notifications have become a key tool in drawing users back into apps. Notification provider Urban Airship told me it has hit 5 billion push notifications since it delivered its first message a little over two years ago. Read more »

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