If you’re looking for the latest video clips from your favorite sports, you might soon find them on Twitter. The social media company has solidified a deal with ESPN that will let users check out the action via Twitter video clips. Read more »
More than a decade ago, Gracenote received some cryptic advice from Apple to buy more servers. What followed — the launch of iTunes and iPod — blew up Gracenote’s database to epic proportions and laid the groundwork for a metadata empire. Read more »
What might the future of Twitter as a second screen for social TV look like? A partnership with a startup called SnappyTV and Turner will give consumers access to short video replays from March Madness, and the rest of us a look at Twitter’s business model. Read more »
Interest may be weakening in consumer social media businesses. But social technologies are working their way deeper into enterprise computing, and social media is playing a bigger role across advertising and marketing sectors. Read more »
HuffPost Live’s new app could help usher in an era where content producers seek to dominate not just our TV but our tablet devices — at the same time. Read more »
The third quarter saw many parts of the traditional media business in flux. Other developments included the rollout of new device-based content ecosystems, red flags and red ink for traditional consumer electronics makers, and a resurgence of consumer purchases of movies. Read more at GigaOM Pro »
If you saw The Avengers more than once in the theater, and still ended up buying the film on Blu-ray or DVD this week, then you are exactly for whom Marvel designed this deliciously nerdy two-screen app experience. Read more »
Consumers’ use of mobile devices whilst watching TV is becoming popular. But, with another viewing companion app due to launch next week, some in the industry are still debating the potential and the pay-back. Read more at paidContent »
Shazam’s mobile app is now able to recognize almost any TV show on more than 160 U.S. TV channels – but it isn’t looking to take those smarts into the set-top box space any time soon. One reason: Interactive TV just doesn’t have the same scale. Read more »
All summer, AMC has been pushing its Story Sync real-time viewing experience for Breaking Bad like it’s 99% pure crystal — but does a second screen subtract from one’s enjoyment of television’s most meth-y drama? This reporter boldly investigates. Read more »
Pay-TV leader BSkyB is the latest to turn the iPad in to a TV remote control. Its approach relies on the tactility of the entire tablet screen and requires an additional WiFi dongle. Read more »
Tablets featured prominently in the connected consumer space, both as a product category and as a component of broader platform strategies by major OS providers Microsoft, Google and Apple. Meanwhile Facebook began laying the groundwork to add payment processing to its platform. Read more at GigaOM Pro »
Social TV is any application, website or software that allows viewers to interact with television programming and share that interaction with others. Startups in this space hope to combine ubiquitous second-screen technology with well-established audience behavior to drive new value around shows. Read more at GigaOM Pro »
Today’s audiences do not distinguish content as either pure digital or television, and to capture an audience’s attention and loyalty requires major social media skills. MTV and VH1′s Kristin Frank offers a peek behind the curtain of their major-network strategy. Read more »
Apple is highlighting the growth of TV content available on iOS devices with a new App Store section called “TV Time.” Apps featured in TV Time include streaming content delivery apps, as well as software to help you share, find and learn more about TV content. Read more »
Brands will soon have a new way to connect with audiences during commercial breaks, by inserting messages into Twitter streams while their ads show on TV. SecondScreen Networks’ SyncTweet product can automatically send tweets during commercial breaks with the hashtag of the show viewers are watching. Read more »
More than 60 percent of all viewers watching TV are distracted by data applications on mobile devices, while 33 percent are watching TV with their laptops open, according to a new study. Just 6 percent of TV viewers watch the tube with no distractions at all. Read more »
What if your iPad knew what you were watching on TV? What if web sites automatically displayed ads that corresponded to commercials you’re seeing on the big screen? Second Screen Networks is demoing this kind of synchronized advertising on this week’s American Idol finale. Read more »
