AT&T is opening its first “experiential” showcase in Chicago. While technically the flagship retail location on Michigan Avenue is a store, it’s not like any AT&T store you’ve ever seen before. Instead of making the AT&T phones the prime draw, it’s showing off the apps within. Read more »
As if we needed more evidence that brick and mortar stores are at a crossroads, a study out Tuesday from Paris-based consulting firm CapGemini found that more than half of shoppers globally said they think more physical stores will become merely showrooms by 2020. Read more »
The argument that work is increasingly untethered from the office and will take place more and more in coffee shop–type environments is pretty common, but one futurist is taking “coffeeshopification” a step further, claiming that universities and retail stores will resemble coffee shops as well. Read more »
After reading Darrell’s excellent appraisal of Apple’s new retail model, I had to run out and see fit for myself. After all, 10 years ago Apple’s minimalist approach was unusual and out of step. Is Apple Retail 2.0 a step forward, or a step back? Read more »
According to reports today on ifoAppleStore and French mac site MacPlus, Paris is getting a new Apple retail store before the end of the year. The Carousel du Louvre retail store has been adorned with banner graphics depicting the iconic colours and white click-wheel design of […] Read more »
