Google Flu Trends significantly overestimated the number of Americans afflicted with flu-like symptoms during the season’s peak a couple months ago, but assuring accuracy is a big part of the puzzle any time we’re talking about web data. Read more »
Getting feedback on decisions isn’t always easy as it sounds, especially when it involves visual options or more in depth questions. That’s a problem that former AdMob founder and CEO Omar Hamoui is trying to target with his new startup Maybe. Read more »
Marketers and the media already get instant feedback from the people they communicate with on Twitter and Facebook, but Poptip, a startup opening to the public this week, wants to help them do it at scale. Read more »
Polls generally flow in one direction with an organization looking to find information from a pool of people or a community. But Urtak, a small, New York startup is finding that democratizing polls unlocks a lot of interesting interaction, engagement and new information. Read more »
