Placecast is adding card-linked offers to its ShopAlerts location-based offers platform. Now, users can get a message about a nearby deal and then redeem it with a swipe of their credit or debit card. Read more »
Placecast, which allows retail brands and operators to push out location-based offers, is now making its ShopAlerts technology available to mobile payment and mobile wallet providers. Retailers, operators or credit card companies with existing payment apps will be able to incorporate ShopAlerts into their apps. Read more »
Blazing fast networks, cheap silicon, always-on devices and a torrent of data will fundamentally change everything — how we consume media, how we work, and even who we are. We examined 10 areas that show how connectivity is profoundly changing the present and future of technology. Read more »
As our demand for data increases, so too do the number of mobile devices and services. Add to that the infrastructure needed to support such connectivity, and a wide, complex picture of the mobile industry emerges. This report examines the various sectors of the mobile landscape and what the future holds for each. Hardware, cloud services, mobile search, advertising, location-based services and the growing ubiquity of the Internet of Things will all play an important role in the concept of mobility as it shifts and evolves over the next several years. With the help of more than a dozen contributors, GigaOM Pro presents a comprehensive analysis of the companies and trends that will lead us into the next era of mobile. Read more at GigaOM Pro »
Geo-fencing is getting a major showcase with a roll-out by UK mobile operator O2 of an offer program that will target a million subscribers with Starbucks and L’Oreal coupons. O2 subscribers who opt in will get discounts on Starbucks and L’Oreal products as they pass by. Read more »
Cloudmade, Where, Placecast, Evri and Apigee presented their bids for the “next big idea” in mobile at today’s GigaOM Mobilize conference. If they’re an accurate sample, the future of mobile is all about location, smart filters and APIs. Read more »
