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The steep prices of the NFL’s new broadcast rights deals are likely to put pressure on rapidly growing fault lines within the pay-TV industry that could, ironically, accelerate the breakup of the broad bundle of channels at the core of the current business model — something ... Read more at GigaOM Pro »

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Business and IT leaders now face significant opportunities and challenges with big data — that is data sets that are so large they are difficult to store, manage and analyze. This report explores the rapidly evolving big data business and technology ecosystem. It examines big data in the context of several different industries: financial services, health care, sports, travel and media. We explore the different big data technologies — from Hadoop and NoSQL derivatives to cloud-based collaboration tools — and their various benefits for enterprises. And we examine some of the existing challenges big data poses, and what enterprise IT leaders can do to overcome them. Companies mentioned in this report include Amazon Web Services, Google, Teradata, IBM and Cloudera. For a full list of companies, and to read the full report, sign up for a free trial. Read more at GigaOM Pro »

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Want to cut the cord, but you’re an avid sports fan that can’t bear to be without ESPN and live sports content? Well have no fear: most games from the major sports leagues can be watched live online, if you’re willing to pay for them. Read more »

nfl video

The NFL is increasing the amount of high-definition video that it serves up and is relying on Akamai to ensure viewers get the best video available. With more HD video, the NFL reports viewership is up, with fans watching 58 percent more video than last year. Read more »

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NFL fans, we have some good news and bad news. The good news is that DirecTV is finally making its NFL package available to anyone with a broadband connection, even non-subscribers to the satellite service. The bad news is that the package costs a whopping $350. Read more »

CBS Finds Personalized Online Video Ad Insertions Nets 95% Completion Rates; network says personalized ads fare up to 15 percent better that regular mid-roll ads. (Beet.tv) Hulu to Offer NFL Content; partnership with NFL gives Hulu viewers access to award winning shows containing historical game footage. […] Read more »

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Hulu, with the Super Bowl less than a week away, is gearing up for the big game by adding a ton of on-demand content from the NFL Network, with videos of past championship matchups and highlights from all 32 NFL teams. Users can now review past […] Read more »

Laura Goldberg, general manager of NFL Online, joined us onstage at the NewTeeVee Live conference today to talk about fantasy football. As Chris has described in the past (subscription required), fantasy football is huge — like, really huge. “As we’re here today, there are 30 million […] Read more »

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Over the past three years, the Internet has become a major secondary distribution platform for free-to-air broadcast programming. Whether through network programmers’ own sites, such as ABC.com, or through aggregators like Hulu and TV.com, ad-supported broadcast programming today is generally available online shortly after its initial airing at no cost to the user. However, programming such as ESPN, TNT and the Discovery Channel, which originates on pay-TV platforms (i.e. cable, satellite and telco TV services) has been a different story.

Cable system operators and other multichannel video program distributors (MVPDs) are loathe to see the programming for which they are charging subscribers hefty monthly fees made available “over-the-top” without a subscription. Over time, they fear, consumers would be tempted to drop their expensive cable service if they could access their favorite programs online.

Cable networks, for their part, collect hefty fees from MVPDs for the right to retransmit their programming, from a few cents per subscriber per month, to as much as $3.75 per subscriber per month, for the most popular channels like Disney’s ESPN. In aggregate, cable networks collect about $25 billion per year in “affiliate fees” from MVPDs, about the same amount as they generate collectively from advertising sales.

As a result, much of the original programming on pay-TV networks is not currently available online, and that which is often doesn’t appear until well after its original air date. The popularity of portals like Hulu (not to mention illegal sources of TV content), however, has accustomed consumers to expect access to their favorite shows online, putting pressure on the industry to respond. Network programmers and marketers, meanwhile, are also anxious to extend their programming franchises by tapping the broad, online audience.

TV Everywhere, which aims to make subscription programming available online exclusively to current pay-TV subscribers, represents an effort to square that circle. In this report, we look at the players, potential costs, and emerging opportunities of these efforts. Read more »

If you’re a casual football fan like me — meaning you follow one team, you don’t have a fantasy league, and you don’t have any, ahem, money riding on the games — then the NFL’s RedZone football channel and Verizon FiOS’s NFL RedZone widget will likely […] Read more »

Bresnan Communications Deploys Clearleap; cable operator implements web-video-to-TV platform to manage local VOD content. (Multichannel News) NFL Blackout Games to be Streamed; in-market games will be available for streaming beginning at midnight the day of the game, and will be accessible for 72 hours. (Broadcasting & […] Read more »

The multichannel battle will extend to the gridiron as DirecTV has announced that it will offer its NFL “Sunday Ticket” package to cable subscribers via broadband. Of course, there are a few catches. First off, it’s a trial program only in New York. Plus, as USA […] Read more »

Extreme Reach Raises More Than $3M; company allows advertising across TV, mobile and broadband using one platform. (paidContent) Xbox Getting Twitter and Facebook Before X-mas; social apps will be added separately rather than as part of a broader update. (Eurogamer) Chuck Adds Web Video to Prop […] Read more »

When will the biggest live event on television ever have a chance to become the biggest live event on the Internet? Probably not anytime soon. The Super Bowl is in a class of its own. CBS News and Sports president Sean McManus told a paidContent conference […] Read more »

My iPhone bleeds money. I buy apps, the bulk of which I never look at again. My monthly bill, in order to guarantee enough data available, is pretty expensive, especially when compared to what I was paying for earlier phones. And, to top it all of, […] Read more »

NBC raised eyebrows when it live-streamed its first NFL game last week using Adobe’s Flash. There was speculation that the peacock had unceremoniously dumped Microsoft Silverlight after the technology’s debut during the Olympics. Not true, according to both Microsoft and NBC. The network had a separate […] Read more »

Are you ready for some (online) football?! A web video party? Then head on over to NBCSports.com to check out the NFL’s first live-streaming game of the season, as the defending Super Bowl champs, the New York Giants, take on the Washington Redskins. The game begins […] Read more »

While nerd-friendly content has ruled the online video world up till now, the jocks and all their sporting events are storming the web. Yesterday, the Sports Business Journal reported that the NBA is in negotiations with regional sports networks and cable providers to stream live basketball […] Read more »

I’m composing this at my home-away-from-home in sunny Scottsdale, Arizona, where I’ve come to see Superbowl XLII. Consumers are fickle, and what makes promotions effective can be mystifying. So instead of trying to come up with a recipe for how to market well, I’ve taken my […] Read more »

“Success is like anything worthwhile. It has a price. You have to pay the price to win and you have to pay the price to get to the point where success is possible. Most important, you must pay the price to stay there.” – Vincent T. […] Read more »