More netflix-qwikster Stories

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Netflix backtracked on its plans to separate its DVD-by-mail business and re-brand it Qwikster. So far, Wall Street analysts have been largely supportive of the move, although Netflix stock is down modestly in mid-afternoon trading after opening higher this morning. Here’s some of the analysts’ feedback. Read more »

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Netflix came under a lot of heat when it announced plans to separating its DVD service and re-brand it Qwikster. But after nearly unanimous disapproval, the company has decided to shelve those plans, and will keep DVD-by-mail a part of the Netflix brand and website. Read more »

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