Mochi Media is adding a virtual currency/microtransaction system to its network of online Flash games today. Players can use Mochi Coins to buy in-game upgrades for 16 titles from its game developer partners. Want a “tactical chain saw” in SAS Zombie Assault II>? (And… Read More »
Tech
UPDATED One reason casual game startups are still confident in these recessionary times is that the top titles attract millions of players. Our friends at casual game ad network Mochi Media have provided a list of the 10 most popular casual games hosted… Read More »
This year we watched a tremendous amount of money go into casual web game startups, many or most of which heavily depend on advertising as a revenue stream. As we’re all too painfully aware, however, when the economy turns sour, advertising budgets… Read More »
For years, developing web-based casual games was little more than a hobby, a means of creative expression for game enthusiasts. Then advertising revenue started to reshape the casual gaming landscape — now, multimillion-dollar deals, flourishing startups like Mochi Media and Kongregate, and… Read More »
Google today announced AdSense for games, a year after we first reported its intentions. Google has roped in game developers and publishers including Konami, Playfish, Zynga, Demand Media, games network Mochi Media. This new program would allow social games and flash-based web games to integrate video,… Read More »
Jay Gould, a former owner of pioneering social network and video-sharing site Bolt.com, has launched Gamers Media, an ad network for casual game sites. It is one of several other startups, such as NeoEdge and Mochi Media, which launched last year, seeking… Read More »
In this week’s episode of The GigaOM Show, we chat with Jim Greer, CEO and co-founder of Kongregate and Jameson Hsu, co-founder and CEO of Mochi Media about monetizing casual games. We discuss a wide range of topics, including the upcoming launch of… Read More »
