Zynga CEO Mark Pincus got lobbed some softballs this morning at the TechCrunch Disrupt conference by his investors at Kleiner Perkins. But he did give up some specific metrics about how his very metrics-driven company runs, and he talked about the larger themes at stake. Read More »
Tech
Zynga CEO Mark Pincus invited social game developers to band together to create an “app economy” at the Inside Social Apps conference in San Francisco. Maintaining the structure of applications built on top of platforms will be key to Zynga and its competitors’ success, he said. Read More »
The good times are back in Silicon Valley, thanks to late-stage investors willing to bet on fast-growing Internet startups. Zynga, a San Francisco-based social games company, has raised a whopping $180 million in funding from Digital Sky Technologies, a Russian investment firm. Read More »
Startups associated with social gaming were all the funding rage in 2008. (Think SGN’s $15 million last May, for example, or the $17 million that went to Playfish in October.) And though executives with casual game startups recently told me they’re
This year we watched a tremendous amount of money go into casual web game startups, many or most of which heavily depend on advertising as a revenue stream. As we’re all too painfully aware, however, when the economy turns sour, advertising budgets… Read More »
