Zynga continues to struggle, lowers outlook as OMGPOP fizzles
Zynga continues to struggle and lowered expectations for the upcoming year as it has seen underperformance in some games and its OMGPOP acquisition. Read more »
Zynga continues to struggle and lowered expectations for the upcoming year as it has seen underperformance in some games and its OMGPOP acquisition. Read more »
Game-maker Zynga is on the ropes and some think online gambling will give it a means to survive. But given that it’s late to the game and the messy laws governing American gambling, Zynga may have to fold its cards instead. Read more »
Zynga like many of its big web counterparts is grappling with the shift of consumers to the mobile platforms. Lack of mobile monetization opportunities are only part of the problem for the company that is beholden to Facebook and desktop-web for its growth and revenues. Read more »
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Statistics suggest that a third of Draw Something‘s active users have deserted the game in just a month — bringing into question Zynga’s actions and judgment since deciding to purchase maker OMGPOP for $200 million. Read more »
Facebook shared some financials earlier this week as it heads to an IPO. Joined-at-the-hip Zynga reported, too — but its execs had to talk to investors since it’s already public. What do the numbers have to say? Read more at paidContent »
About two weeks ago, I sat down with Zygna founder and CEO Mark Pincus to discuss the importance of mobile gaming to his company and evolution from Mark the entrepreneur to Pincus the CEO of a company that is valued at billions by Wall Street. Read more »
Facebook games maker Zynga plans to raise $1 billion (£630 million) in its initial public offering, valuing the fledgling internet firm at… Read more at paidContent »
Zynga CEO Mark Pincus got lobbed some softballs this morning at the TechCrunch Disrupt conference by his investors at Kleiner Perkins. But he did give up some specific metrics about how his very metrics-driven company runs, and he talked about the larger themes at stake. Read more »
Zynga CEO Mark Pincus invited social game developers to band together to create an “app economy” at the Inside Social Apps conference in San Francisco. Maintaining the structure of applications built on top of platforms will be key to Zynga and its competitors’ success, he said. Read more »
The good times are back in Silicon Valley, thanks to late-stage investors willing to bet on fast-growing Internet startups. Zynga, a San Francisco-based social games company, has raised a whopping $180 million in funding from Digital Sky Technologies, a Russian investment firm. Read more »
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Startups associated with social gaming were all the funding rage in 2008. (Think SGN’s $15 million last May, for example, or the $17 million that went to Playfish in October.) And though executives with casual game startups recently told me they’re confident they’ll survive this recession, […] Read more »
This year we watched a tremendous amount of money go into casual web game startups, many or most of which heavily depend on advertising as a revenue stream. As we’re all too painfully aware, however, when the economy turns sour, advertising budgets are among the first […] Read more »
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