More m-commerce Stories
loading external resource

1 Comment

Subscriber Content

By
coupons1

Mobile deals combine location-aware discounts with mobile marketing campaigns. What are the largest pitfalls in this promising space, though? Privacy and security issues must be addressed to assure consumers their purchases are secure and their location is being closely guarded. Read more at GigaOM Pro »

Subscriber Content

By

Mobile will play a bigger role than ever during the U.S. holiday season, according to IDC, helping to drive $127 billion in sales. So it’s crucial that retailers tackle a few key challenges to effectively target consumers on their ... Read more at GigaOM Pro »

Subscriber Content

By

Network operators are once again pushing the idea of a “mobile wallet” in an effort to grab a slice of purchases for both virtual and physical goods. But they’d be wise to view themselves as an extension of existing payment systems — not as a ... Read more at GigaOM Pro »

loading external resource

By
mobilewallet

Network operators are once again pushing the idea of a “mobile wallet” in an effort to grab a slice of purchases for virtual and physical goods. But they would be wise to view themselves as potential extensions of existing payment systems — not replacements of them. Read more »

Subscriber Content

By

Mobile commerce is gaining real traction, and much of it is being driven by traffic on the wireless web. So while downloadable apps seem to get all the attention, retailers who want to sell their wares to mobile consumers need to make their mobile web sites ... Read more at GigaOM Pro »

By

While Qualcomm for many is synonymous with wireless, the company acquired Atlanta-based mobile banking startup Firethorn two years ago with an eye to also becoming a major player in the mobile payment space — and in the process, fix the so-called “Costanza wallet.” Read more »