Call it the enterprise startup conundrum: How do you earn legitimacy if no one will give you an opportunity to become legitimate? Scott Weiss of Andreessen Horowitz recounts how his company IronPort got around this issue by making it seem like a bigger fish. Read More »
Tech
What’s in a company name? Plenty. It’s your first opportunity to brand yourself. Get it right and you’ll stand out as clever, useful, and memorable to potential users and investors — even if your product isn’t any good. But get it wrong and you’ll flame out… Read More »
